苏泊尔

苏泊尔 SUPOR

领先,源于对品质的坚持;创新,引领行业发展。

介绍

https://www.supor.com.cn/

苏泊尔是知名的综合性大众家居用品品牌,于2004年在深交所上市(股票代码002032),是中国炊具行业首家上市公司。

20多年来,苏泊尔始终坚持初心,用“品质”赢得信赖,用 “创新”满足期待,通过源源不断的智巧产品,成为老百姓最为信赖的伙伴。

今天的苏泊尔,已经走出厨房,成为涵盖明火炊具、厨房小家电、环境家居电器、厨卫大家电、厨房工具、水杯等领域的综合性家居品牌。

同时,苏泊尔在中国市场通过运营WMF、拉歌蒂尼、KRUPS等品牌, 涉足高端市场。

省广集团

省广集团创立于1979年,是中国最早成立的广告公司,也是目前中国实力最强的营销集团,总部位于中国广州。

介绍

省广集团创立于1979年,是中国最早成立的广告公司,也是目前中国实力最强的营销集团,总部位于中国广州。2010年,在深交所中小板挂牌上市(股票代码:002400),成为“中国广告营销第一股”。

作为中国广告协会副会长单位、中国4A副理事长单位、广东省广告协会会长单位,以及中国广告业首家“国家文化产业示范基地”、“国家品牌研究院”,省广以卓越的创意与策划实力享誉业界,共获全球近两千个奖项,包括美国莫比金奖、伦敦广告奖、世界印刷设计PIA奖、中国广告长城奖金奖等顶级大奖,打造了众多世界级的知名品牌。

省广是中国唯一拥有全产业链服务能力的营销集团,能够为全球客户提供涵盖品牌营销、数字营销、媒介营销、内容营销、公关营销、体育营销等一站式的全营销解决方案。联合全球顶尖科技、互联网企业打造GIMC云,在北京、广州、无锡等地部署云计算中心,提供更加智能、个性化的大数据产品及营销解决方案,全面提升市场洞察能力和营销传播效率,满足客户的多元化营销需求。

省广拥有超过120家成员企业,在中国主要城市均设有分支机构,服务网络覆盖中国各地。在2016年成为首家入选《财富》中国500强的营销集团,2017年营业规模达到112.9亿元。2018年,更是获全国企业单位最高荣誉,被授予“全国五一劳动奖状”,是迄今为止唯一获此国家级权威肯定的营销集团。

目前,省广正在为全球超过300家知名企业提供专业化的营销服务,服务5年以上的品牌占85%以上。客户类型涵盖汽车、快消、大健康、地产、IT通讯、金融、文旅等各行业,其中包括中国移动、中国电信、中国联通、红旗汽车、广汽集团、日产、奥迪、大众、吉利、三菱、茅台、蓝月亮、海天、美的电器、华为、保利地产、广药集团、中国南方航空、中国东方航空、亚洲航空等众多国际国内知名品牌。

陈钿隆

广东省广告集团股份有限公司  董事长

陈钿隆先生,中国优秀企业家、中国广告业领军人。现任省广集团董事长、中国广告协会副会长、中国商务广告协会副会长、中国4A副理事长、广东省广告协会会长。

陈钿隆自1988年加入省广以来,一直致力于公司的创新与发展,推动省广成为中国最大、实力最强的整合营销传播集团,中国500强企业,并先后荣获“福布斯中国上市公司十大最佳CEO”、“中国当代杰出广告人最高荣誉广告先生”、“广告行业30年特别贡献奖”、“中国最佳商业领袖奖之年度中国创新人物”、“中国广告行业年度杰出人物奖”、“中国广告品牌贡献人物”等诸多荣誉。

Migo

Migo

专注于零售品牌大数据的解析预测与应用

介绍

http://www.migocorp.cn

Migo公司一直以來专注于零售品牌大数据的解析预测与应用,公司于台北及上海,拥有完整的商业团队进行数据顾问服务,透过以消费者关系为中心的思维,以人为本洞察消费者数据,帮助品牌商真正看清会员样貌并有效整合O2O顾客行维数据,剖析多維數據全方位掌握顧客,并进行动态数据预测驱动有效數據,通过预测,为门店带来客流,全方位为品牌进行数字化转型,优化门店运营以满足购物体验,为零售品牌提升决策效率效能,建立与顾客前所未有的紧密关系。

另,通过Migo自动化沟通平台,锁定真正有价值的潜在顾客,抓准黄金时机点沟通,掌握好每位个顾客关系,自动引导新顾客、刺激主力顾客、唤醒流失顾客再次购物,把握黄金沟通期打造健康购物循环,并在精准驱动顾客进店后针对项目成效的全渠道评估,自线上到线下,全渠道追踪项目带来的流量及交易成效,精准优化营销策略。

About Migo

http://en.migocorp.com

Migo is specialized on customer data analytics with a focus on predictive analytics for precise marketing, operation optimization and other applications. The company has a team of data scientists, software developers and business consultants based in Taipei and Shanghai that provides data consultancy services using its own set of proprietary tools and methodologies, as well as providing custom-made systems for its clients.

Using a customer-centric approach, Migo enables retail brands to discover insights of their customers or members based on multi-dimensional analysis of effectively integrated online and offline data points. These insights result in personalized customer experiences in all touch points including in store, customer service or automated brand communications, creating a unique bond between the brands and their customers as well as increasing sales and optimizing operation efficiency.

巩山乐

副总裁   中国区总经理

拥有多年中国消费性产品运营销售经验的成功企业家,见证了科技发展促使中国消费者成为主导全球市场的历程,近年致力于推动企业进入新零售领域。

2005年先后于中国西门子及大陆集团担任财务要职,2010年创立Tintafina西墨商贸,引领团队稳健经营至今,并于2017年加入Migo功典,协助开发欧洲地区零售品牌业务及数据夥伴。

Gonzalo de Caralt

VP, Managing Director China

Gonzalo is an entrepreneur with years of experience selling consumer goods in China. He has learned firsthand how technology has turned Chinese consumers into the world’s most sophisticated buyers and he is passionate about the path to a true omnichannel retail landscape.

Having started his career in China in 2005 with several finance positions in Siemens and Continental Corporation, in 2010 he started his own consumer goods company which he ran successfully until joining Migo in 2017. He is now responsible to develop Migo’s business with European brands and technology partners with the aim to ultimately expand the company’s services to Europe.

Gonzalo has a B.A. in Business Administration from Universidad Complutense de Madrid.

银橙传媒

银橙传媒

银橙传媒,基于大数据的精准营销专家,致力于研发领先的互联网技术,为广告主提供精准营销服务。

介绍

银橙传媒(www.ycmedia.cn)——基于大数据的精准营销专家,致力于研发领先的互联网技术,为广告主提供精准营销服务。依托技术平台、媒体资源、资本运作三大核心优势,精耕移动互联网精准营销的同时,聚焦新媒体、新零售领域,打造全新互联网产业链。

智橙移动(www.zcmobi.com)——是银橙传媒旗下专注于互联网广告的精准投放平台,定位于品效协同、效果为主、跨终端、跨平台、跨场景的数字营销平台,满足全产业链数字营销行业的投放能力。智橙移动已对接了像今日头条、腾讯、网易等近万家覆盖社交、娱乐、媒体、工具等优质媒体流量,极大提高了效果广告的精准度和覆盖度,还借助于长期数据的积累、大数据技术能力,结合深度学习模型和算法的优势,不断提升公司的全技术链竞争优势,为客户提供精准投放、策略决策、创意设计、数据运营以及效果跟踪等多方面的投放服务,与广告主和媒体紧密联动,力求实现广告价值的共赢。

礼添 Across

Across是国内领先的整合移动营销服务商,多层次的移动端媒介资源可以为广告主提供由泛及精,自内容至投放,从品牌推广到效果提升的多维营销服务。

介绍

http://www.a-cross.com.cn/

Across是国内领先的整合移动营销服务商,多层次的移动端媒介资源可以为广告主提供由泛及精,自内容至投放,从品牌推广到效果提升的多维营销服务。主要业务为自有交易平台和优势媒体代理。MBox移动营销宝箱是Across的核心流量交易平台,承载了包括悦音频,轻阅视频,PMP,DSP在内的多个移动营销产品。此外,我们还代理了腾讯广点通业务作为程序化广告投放服务的一部分。在优质媒体代理方面,我们与支付宝大学生活,寺库,薄荷健康,OFO等多个知名App签订了独家合作协议。

Across is an integrated mobile marketing service provider powered by leading technology and premium traffics in China. We provide multi-type mobile media resources can provide advertisers with multi-dimensional marketing services from branding to promotion campaign. The main business devide in own trading platform and advantage media agent. MBox is an integrated mobile advertising and marketing platform powered by Acorss, its products including AdVoice,1-minute Light Story,PMP, DSP. And Tencent Social Ads is also another part of our programmatic trading service. Besides, we have dozens of exclusive agency sales with several premium Apps such as College students` channel of Alipay,SECOO , Boohee,OFO, etc.

沈欢春

首席执行官

10年以上媒体从业经验,曾就职于新浪传媒、易传媒、iclick等知名互联网公司,服务过包括汽车、快消、金融等众多行业知名客户。对于互联网营销领域的销售管理具有丰富的经验,曾屡次带领团队创造佳绩。

Justin Shen

CEO

  • More than 10 years working experience in media industry;
  • Worked in SINA, AdChina, iClick INTERACTIVE and other well-known Internet companies;
  • Served in many famous customers in automobile, FMCG, finance and so on.
  • Engaged in sales management, led the team to achieve success;

数字精准

北京数字精准广告有限公司

北京数字精准广告有限公司(简称数字精准),是国内首家基于精准地理位置数据库的智能营销平台,专注于移动广告、效果营销和大数据服务。

介绍

北京数字精准广告有限公司(简称数字精准),是国内首家基于精准地理位置数据库的智能营销平台,专注于移动广告、效果营销和大数据服务。自有的 “精准投”AI智能广告投放平台,采用AI智能投放算法,智能匹配广告预算,参与最有效出价,大幅提升广告投放效果,让每一分广告预算都更有价值。

数字精准依托业内独创的设备反作弊技术,以真实设备为基础甄别无效流量,驱动营销效率提质增效,还原广告本来价值。

数字精准业务已覆盖教育培训、金融理财、企业办公、房产家居、在线旅游等十余个行业,独有的精细化POI地理位置库将大场景营销向近场营销推进,使广告更贴近目标用户生活,帮助广告主挖掘更多商业价值。截止2018年6月,已累计覆盖8亿+移动去重设备,覆盖超过95%安卓设备。

Beijing Digital Plus Advertising Co.,Ltd.

Beijing Digital Plus Advertising Company (Digital Plus), is the first Ai-intelligent marketing platform which is based on accurate geographic location database in China, professionally focuses on mobile advertising, effective marketing and big data services. Digital Advertising Platform (DAP), the intelligent and accurate advertising platform, adopting the smart advertising algorithm, intelligently matches the advertising budget, participates the most effective bidding, improves the effectiveness of advertising, gets more valuable from advertising investments.

Relying on the technological analysis tool which effectively solves the problem of anti-cheating in paid promotion, Digital Plus could improve marketing effectiveness, restore the value of advertisement.

The companies’ business scopes more than 10 industries such as education, financials, office industry, real estate and home industry, online travel, etc. We built the largest big data for mobile devices’location in China which could promote big scene marketing to near-field marketing, make ads closer to target customers, let advertisers explore more business value. By June 2018, DAP has covered more than 800 million deduplicated mobile devices, and the coverage of Android devices is over 95%.

杨从安:

CEO

毕业于清华大学;

20年互联网从业经验,最近8年专注于程序化广告与移动互联网;

拥有敏锐的市场嗅觉,丰富的公司管理经验;

项目的策划人,以及单独出资者;

荣获2017年“海英人才”专项荣誉。

Congan Yang

CEO

  • Graduated from Department of Automation, Tsinghua University.
  • Focus on the Internet for 20 years, focus on the Programmed advertising and Mobile Internet for the last 8 years.
  • Keen market sense, Rich company management experience.
  • Founded “Beijing Digital Plus Advertising Co.,Ltd.”; Individual contribution.
  • Won the Special honor of “Haiying talent”in 2017.

纳客宝

上海纳客宝信息技术有限公司

上海纳客宝信息技术有限公司成立于2014年,是顶新国际集团旗下的子公司。

介绍

https://www.maxxipoint.com/

上海纳客宝信息技术有限公司成立于2014年,是顶新国际集团旗下的子公司。

纳客宝致力于以会员为核心,以积分为驱动,为商户提供CRM解决方案及新零售赋能。

纳客宝基于集享联盟APP帮助全家,德克士等联盟商户实现低成本获客,高用户粘度。目前集享联盟APP覆盖4200万会员,544座城市,超过5000家店铺。

纳客宝通过跨场景用户消费数据帮助联盟商户实现在大数据的基础上的营销,引流,获客,转化,交易,沉淀,二次营销的循环。并且打通线下场景的消费数据孤岛,帮助企业了解消费者从哪里来到哪里去的全流程。目前纳客宝沉淀数据累计超过138万+应用组合。

希望未来能增大积分流通性及使用场景,提高各商户会员价值,提升商业效率。

游仁宏 Ethan Yu

总经理

美国 USC MBA,有多年从事消费品、零售、餐饮等行业客户关系管理的相关经验,并且曾担任德克士首席数字官,对于数字行销,策略洞察,以及会员,客户管理对于运营的价值有深刻而独到的见解。

GrowingIO

GrowingIO

作为基于用户行为的新一代数据分析产品。首推国内领先的“分析工具+运营咨询+持续增长”数据服务体系,帮助企业构建数据运营闭环。

介绍

https://www.growingio.com/

GrowingIO 作为基于用户行为的新一代数据分析产品。首推国内领先的“分析工具+运营咨询+持续增长”数据服务体系,帮助企业构建数据运营闭环。依托于快速部署无埋点技术,实时采集全量行为数据,通过搭建完整的数据监控体系,高效管控核心业务指标,用数据驱动企业业务增长。

GrowingIO 专注于互联网、金融、新零售等行业,帮助企业挖掘更多商业价值。成立以来,服务超7000家企业级客户,获得人人贷、滴滴、陌陌、58赶集、链家、春秋航空、Camera360、华住、如家、北森、销售易等数千家客户的青睐。GrowingIO 用数据,驱动企业增长。

张溪梦 Simon Zhang

GrowingIO 创始人&CEO

Data Science Central 评选其为「世界前十位前沿数据科学家」,国家千人计划专家,畅销图书《首席增长官》作者。曾任 LinkedIn 美国商业分析部高级总监,为 LinkedIn 从零打造百人商务分析和数据科学团队。2015年5月创办基于用户行为的全球领先的数据分析产品 GrowingIO,旨在利用丰富的数据分析经验,帮助企业用数据驱动增长。

勾正数据

北京勾正数据科技有限公司

勾正数据(GozenData)是一家致力于智能大屏领域的大数据公司,数据覆盖规模和挖掘深度居于行业领先地位。

介绍

http://www.gz-data.com

勾正数据(GozenData)是一家致力于智能大屏领域的大数据公司,数据覆盖规模和挖掘深度居于行业领先地位。公司秉承“数据连接未来”的理念,坚持以“用数据为家庭创造品质生活”为使命,着力打造智能电视大数据平台,以自身专业的数据采集能力、先进的数据存储计算、挖掘能力和成熟的数据建模,分析可视化能力等,整合智能大屏大数据全域资源,面向全产业链上下游,提供以“数据+技术+运营解决方案”全生态的服务模式。

截止2017年年底,勾正数据(GozenData)已联合拥有智能电视终端超过7900万台,OTT BOX覆盖2000万台,有效覆盖1亿家庭,2.6亿人口,终端品牌覆盖有TCL、创维、酷开、康佳、长虹、风行等国内知名电视机企业,可连接移动智能设备数量已突破3亿台,数据覆盖2000+电视频道,18000+APK(包含视频类、游戏类、教育类、生活类、音乐类等),OTT点播节目监测数量超过7万部。

喻亮星

勾正数据董事长/CEO

喻亮星,北京勾正数据科技有限公司 ,董事长/CEO。中国人民大学MBA,耕耘智能产业、大数据行业多年,具备近20年数据经验,为工信部外部专家、智慧家庭产业专家、中国电子视像行业协会专家委员会委员、2016年北京品牌十大创新人物。

新三板挂牌公司奥维云网(831101)创始人,曾任奥维云网董事长兼总裁。2014年带领奥维云网登陆新三板,成为大数据垂直领域第一股。

2017年全力投入智能电视大数据领域研究,带领勾正数据深挖智能大屏大数据产业。

星创视界

星创视界,华人眼镜界翘楚

介绍

官网:www.novavision.asia

线上旗舰店:https://bdyj.tmall.com/

星创视界,华人眼镜界翘楚,提供从预防医学、诊断治疗到验配零售的一站式服务,旗下有宝岛眼镜、镜客、米兰米蓝、星创视光中心、星创眼科、星创视界视光产业研究院等品牌。其中,宝岛眼镜在大陆创立20年,目前拥有近1200家门店。星创视界以专业化和数位化为导向,积极创新,带领国内眼镜店迈入大健康医疗领域,促进视光和眼科的医疗医学融合,对解决日益严重的国民视力问题起到关键作用。

王智民 Jim Wang

星创视界(中国)集团有限公司 董事长兼CEO

王智民(Jim Wang)董事长,于2012年成立星创视界集团,目前拥有线下1200家门店,为全国最大的眼镜零售商。通过整合线上线下产业链,星创视界旨在为消费者提供更好的视觉健康服务,在不断地变革与升级中蜕变为新零售时代的先锋。此外,王董事长还受邀担任上海交通大学海外教育学院连锁品牌战略研究所副所长、SAP中国研究院荣誉院士、天津医科大客座教授等,为产业研究领域做出了诸多贡献。

它说

它说(Touch Virutal)是国内首个ARVR流量营销内容制作工具,为品牌方、企业主提供制作ARVR内容解决方案。

介绍

http://www.touchvirtual.cn/tashuo.html

它说(Touch Virutal)是国内首个ARVR流量营销内容制作工具,为品牌方、企业主提供制作ARVR内容解决方案。AR互动营销方案、VR720度全景沉浸式体验店铺可落地京东、天猫、百度、返利等电商及导购平台,同时也可成为品牌社交媒体投放微信广告、朋友圈、小程序等热门媒介的创意传播素材,有效提升转化;ARVR品牌快闪店互动解决方案可有效结合超品日、欢聚日等重要营销节点,助力品牌打破线上和线下的营销边界。最新推出的工具平台可一键快速生成“线上快闪店”,区别于电商货架式店铺购买,让消费者看所爱看,买所需买,引发情感共振刺激购买。

它说利用移动端灵活的ARVR内容呈现,打破同质化营销困境,获取更多品牌中心化流量。

Touch Virutal is the first ARVR maker to market online ARVR traffics in china. It provides content solutions for varity brands and business owners. 

So far, Touch Virutal has been successfully launched its 720-degree panoramic immersive experience displaying online shops on Jingdong, Tmall, Baidu, rebate and many other e-commerce platforms, Touch Virutal can also be used as a social media platform to delivery ads on wechat, online mini apps etc.. to expand brand influences and improve the competitiveness. 

ARVR‘s oneline flagship shop provides interactive solutions that can effectively combine the important marketing time such as the ‘super-day’ and the ‘gathering-day’ to help the brand blur the edges between online and offline interactions. 

The newly launched platform can even help us create the “online flagship shop” in one button, which is different from the regular online shelf-shopping purchase, it allows consumers to watch what they love, buy what they want, and trigger emotional resonance to stimulate purchasing passions.

Touch Virutal can be used to present the ARVR contents more flexiblely on the mobile side to break the homogenization marketing dilemma and obtain more brand-centric traffic.

Blair Lee

电视及网络节目主持人

资深媒体广告人

虚拟现实/增强现实行业优秀女性创业者

曾创办Digital Linker —领先的数字营销机构,服务LVMH 携程 强生及移动互联网领域等众多知名客户2015年底创办国内首个虚拟现实第三方服务机构它说。

现任它说信息科技服务(上海)有限公司首席执行官,它说是目前国内最大的虚拟现实行业企业级商业应用服务机构,已和全球百余家知名品牌达成战略合作伙伴关系,ARVR虚拟营销工具近百个,为不同行业客户产生巨大商业价值。首创VRM 虚拟现实行业第一监测工具。被誉为“VR+AR行业最具商业潜力的创业形态。” 它说在2016年被推举为中国虚拟现实促进委员会首批会员单位。它说CEO被推举为促进委员会副理事长,任期5年。

Blair具有极强的商业敏感度,在如何将虚拟现实技术和增强现实技术结合于商业营销领域具有极为丰富的经验。

它说利用ARVR技术创造全新的生动的消费营销场景,并且让消费者在身边感受到技术带来的便利。

Blair Lee

CEO of Touch Virtual

Blair is the CEO of Touch Virtual and one of most respected AR/VR marketing professionals in China. She is also a leading expert in Chinese consumer psychology and Chinese advertising market. Her unique combination of Chines virtual-tech marketing, plus more than five years’experience in serving renowned global and local clients like LVMH, Ctrip Johnson & Johnson and 10 clients in mobile Internet industry, has made her a leading expert in the cross-culture management of brand architecture and brand building.

Touch Virtual was founded in the end of 2015, which is the first and largest virtual-tech(AR&VR) marketing service platform in China. More than 100 well-know brands had developed strategic partnership with Touch Virtual and they also highly recognized its strength in terms of AR/VR business application. Since 2016, with the leadership of Blair, Touch Virtual had developed nearly hundreds of virtual-tech marketing tools, providing industry’s customized total solutions with huge business value. Touch Virtual is trying to use the technologies to visualize the digital marketing experience. Consumers can feel their connection with brands and products before, during and after their consumptions. They can better understand the products and improve their own lives.

Blair Lee also founded a leading digital marketing agency named Digital Linker in 2014. Media commented that, with the strong business sensitivity, Blair Lee is experienced in terms of combining virtual reality and augmented reality technology with marketing, business.

欢网科技

广州欢网科技有限责任公司,简称欢网科技,成立于 2009 年12月,是由宽带资本、腾讯、TCL集团以及长虹集团投资的、面向智能世界和全网互动产业的高科技公司,全球领先的智能大屏运营及营销服务商。

介绍

http://www.huan.tv

广州欢网科技有限责任公司,简称欢网科技,成立于 2009 年12月,是由宽带资本、腾讯、TCL集团以及长虹集团投资的、面向智能世界和全网互动产业的高科技公司,全球领先的智能大屏运营及营销服务商,也是目前中国境内最大的智能电视服务商。

在智能电视/OTT市场,截止2018年5月底,欢网平台级合作已连接智能终端超过5900万台,平台级激活用户已突破4400万,日活跃用户超过1800万。携手腾讯视频,针对电信运营商渠道的深度合作,目前已经成功覆盖18个省份。

Guangzhou Huan Technology Co., Ltd. , short for Huan TV, is established at Dec. 2009 and invested by CBC,Tencent,TCL and Changhong. It is the biggest smart tv media provider of China, the world-leading smart screen operator and marketing service provider.

At the end of May 2018, in the market of smart tv and OTT, Huan platform cooperation has connected more than 59 million smart devices, with more than 44 million activated users and nearly 18 million DAUs. Huan has announced a partnership with Tencent video to help telecom operators and now deploys in 18 provinces.

吴盛刚

广州欢网科技有限责任公司 CEO

宽带资本和云海创投 投资合伙人

十方基金 创始合伙人

吴盛刚(Shenggang Wu)是欢网科技董事兼联席CEO,欢网是由TCL集团、长虹集团、宽带资本等投资,面向智能电视和全网互动产业的高科技公司,是目前中国境内最大的互联网智能电视服务商,智能电视一体化解决方案专家。与此同时,本人还担任宽带资本和云海创投的投资合伙人,十方基金的创始合伙人,宽带资本、云海投资和十方基金作为国内通信、互联网、媒体及高科技领域内最具影响力的投资机构之一,借助自身深厚的行业背景及丰富的联系渠道,为投资组合内的每一家公司提供价值提升的多重机遇,从而逐渐在通信及媒体行业投资领域内确立了自身的领导地位。

泛为 FancyDigital

北京泛为信息科技有限公司(英文简称 FancyDigital)是中国领先的数字营销技术公司,专注视频营销。公司总部位于北京,在上海、广州设有分公司。

介绍

http://www.fancydigital.com.cn

北京泛为信息科技有限公司(英文简称 FancyDigital)是中国领先的数字营销技术公司,专注视频营销。公司总部位于北京,在上海、广州设有分公司。FancyDigital推出视频营销、移动营销、社交营销三大主营业务,差异化地整合优质视频资源,为品牌广告主提供以“视频+”策略为中心的一站式营销解决方案。并通过系统化、智能化、数据化的投放方式,跨屏跨媒体跨内容打通各投放渠道,帮助品牌广告主更高效地管理传播专案、提升传播势能。

Founded in 2013,FancyDigital is a leading digital marketing company in China, focused on online Video ads. The company’s headquarters is located in Beijing with branch offices in Shanghai and Guangzhou.FancyDigital hasexpanded three major businesses including ,to integrate quality video resources differently.FancyDigital will provide a one-stop marketing solution centered on the “video +” strategy for brand advertisers.Through the way of systematization, intellectualization and datamation, and cross-screen,cross-media, cross-content , FancyDigital willhelp brand advertisers to open up the channels of communication and to manage the project more efficiently and enhance the potential energy of the spread.

秦晓玲

创始人兼CEO

国内营销领域屈指可数的杰出女性工程师,曾代表盛大创新院赴美推动互联网和移动互联网领域广告前瞻性技术的研发探索,对数据挖掘应用、自然语言处理、用户行为分析、流量监测评估等技术在营销领域的应用有丰富的经验与前瞻洞察。

Cherise Qin

Founder and CEO

The number of outstanding female engineers in the field of marketing in China. She has represented Shanda to the United States to promote the research and development of ad-technology.She has rich experience and insight in the application of data mining, Natural Language Processing, user behavior analysis and traffic monitoring and assessment in the marketing field.

聚好看

聚好看是海信集团下属的一家互联网高科技公司,前身成立于2008年4月,承担智能终端云平台及智能应用相关领域的技术研发与运营

介绍

http://kan.hisense.com

聚好看是海信集团下属的一家互联网高科技公司,前身成立于2008年4月,承担智能终端云平台及智能应用相关领域的技术研发与运营。为智能电视、智能手机、机顶盒及空调、冰箱和洗衣机等智能白电设备的互联网接入和服务。截止2018年4月,已服务超过2700万智能电视用户。

About Juhaokan

Juhaokan Technology CO., LTD. is a subsidiary corporation of Hisense Group which established in April 2008. The company mainly focus on explore hi-tech and internet area, undertake research and operation on intelligent terminal cloud platform and intelligent application technology. Providing internet access and services to smart TV, smart phone, set-up box, air-condition, refrigerator, washing machine etc. As of April 2018, it has served more than 27 million smart TV users.

刘超

聚好看科技广告营销部总监

曾负责海信集团品牌部数字营销工作,2015年加入海信智能电视运营公司-聚好看,负责OTT广告商业化业务。

TravelMad

TravelMad是定向全球中国旅行者的一站式移动营销解决方案。

介绍

TravelMad是定向全球中国旅行者的一站式移动营销解决方案。
TravelMad拥有超过70家中国移动端头部主流媒体入驻,并与携程和微信达成战略伙伴关系,精准地锁定目标市场。采用原生广告形式以获得更好的品牌沉浸与可靠的ROI。

About TravelMad

TravelMad is one stop Mobile Marketing solution for reaching out Chinese travelers globally.

70+ China’s top mainstream mobile Apps Integrated into platform for precise targeting and strategic partnership with Ctrip and integrated with WeChat.

Native ad formats for better brand immersion and guaranteed ROIs.

 

王莹

副总裁

王莹女士现任亿动广告传媒(Madhouse)副总裁,负责企业传播、市场推广和市场培训工作,建设并带领市场团队建设公司品牌,奠定行业地位,积极投身推动移动营销和广告技术在中国市场的普及和发展。在亿动,她亦先后带领公司的品牌广告项目策划和执行,视觉设计及项目开发等团队,为前端销售和业务发展提供有力保障。她在移动营销领域已拥有十多年的丰富经验。

王莹女士从2011年起就一直协助中国无线营销联盟(MMA中国)的发展和运营,并负责中国无线营销论坛(MMA Forum)和大奖(Smarties China)的组织筹备工作。

Wendy Wang

Vice President

Wendy Wang is the Vice President of Madhouse Inc., taking charge of marketing, communication and market education. She formed the company’s marketing team and helped to build up its image and leadership in the industry. Wendy also devoted herself in promoting mobile marketing and ads tech knowledge in the China market. In the last one decade, Wendy has been leading the project management, art, design & solutions teams, providing solid support to sales and business development. Also, she has more than 10 years of experience in the mobile marketing field.
Wendy has assisted in the development and operation of MMA China since 2011, and is responsible for the organization of MMA Forum and Smarties China.

优道(PremiumMad)

优道(PremiumMad)是优质内容程序化购买平台。

介绍

优道(PremiumMad)是优质内容程序化购买平台。

通过减少客户和销售的中间环节的方式,寻求安全高效的媒体渠道,优化移动营销效果。支持多个Hero App 的优质内容资源统一投放,实现广告内容客制化,以及动态垂直的优化。

About PremiumMad

Optimize the KPIs of mobile campaigns by reducing intermediate steps and seek for more premium media channels.
We aggregate premium contents in multiple Hero Apps for targeting, customization of ads and dynamic vertical optimization.

丁新勇

研发高级副总裁

丁新勇先生(Bobby Ding)于2008年加入亿动广告传媒(Madhouse Inc.),负责公司研发团队的技术管理及平台研发。在他的带领下公司先后开发了多个不同的移动广告平台,从Ad Network、SSP平台PremiumMad到效果类广告优化平台PerforMad,为移动端的广告投放提供了坚实的技术支撑。此外,他还代表亿动广告传媒(Madhouse Inc.)积极参与到MMA中国无线营销联盟(MMA China)广告标准与测量委员会的工作中,协助起草、制定和推广移动广告标准。

加入亿动广告传媒(Madhouse Inc.)前,丁新勇先生(Bobby Ding)在掌上灵通公司担任技术副总裁,负责该公司整个技术团队的管理。此前曾经在英斯克公司担任技术总监。

丁新勇先生(Bobby Ding)毕业于哈尔滨工业大学,拥有超过25 年的丰富工作经验。其中包括7年的技术开发和18 年的技术管理经验。

Bobby Ding

Senior Vice President, Engineering

Bobby Ding joined Madhouse Inc. in 2008 and is currently serving the company’s Senior Vice President of Engineering. He is responsible for the development of ad platforms and as well as the management of Madhouse’s engineering team.

Under his leadership, the company has developed several mobile ad platforms, including Ad Network, SSP and optimization platforms. These platforms have provided solid technique support for mobile ad campaigns.

Except for that, Bobby also actively participated in the work of the Mobile Advertising Standards & Measurement Guidelines Committee of MMA China. He helped to draft, establish and promote mobile ad guidelines in the industry.

Prior to Madhouse, Bobby worked in Linktone Ltd. as Vice President of Technology Department, responsible for its whole technology team. Before that, he served as Technology Director in Intrinsic Technology.

Bobby has over 25 years’ experience in technology development and management. He graduated from Harbin Institute of Technology with a Bachelor Degree.

亿道(PerforMad)

亿道(PerforMad)是一站式ROI 优化平台,以广告主利益优先,通过领先的移动端追踪归因和优化技术,帮助App开发者最大化提升ROI

介绍

亿道(PerforMad)是一站式ROI 优化平台,以广告主利益优先,通过领先的移动端追踪归因和优化技术,帮助App开发者最大化提升ROI。拥有FacebookGoogle的一级代理资质,并整合80多家海外优质渠道,实现一站式跨渠道优化。多年全球移动应用推广经验,成功出海1000+App,海外投放国家超过225个,每月管理的海外投放预算超3000万美金。      

About PerforMad

PerforMad is One-Stop platform for ROI optimization.

Based on the Advertisers’ interest, we use advanced technologies of conversion attribution and cross-channel optimization to maximize the ROI for App developers.  

We are qualified as a first-class agency of Facebook, Google and are integrated with more than 80 overseas channels for one-stop cross-channel optimization. 

Having years of experience in global mobile application promotion and with access to mobile inventory across 225+ countries, we have helped promoting more than 1000 Apps successfully. The monthly budget of project management is over 30 million dollars. 

阮长俊

首席执行官

阮长俊(Charlie Ruan)先生于2007年4月加入亿动广告传媒(Madhouse Inc.),负责业务拓展的相关工作。他对移动营销的市场拓展有敏锐的洞察力。在其带领下,公司移动广告品牌广告业务逐年翻番,始终占据国内移动营销品牌广告业务市场份额领头地位。2012年,他成功将公司的业务结构由单纯的国内品牌广告拓展至海外效果类推广,实现了连年销售业绩100%以上的增长,助力公司的国际化发展。
阮长俊(Charlie Ruan)先生拥有法国CEFAM商学院MBA学位,英国牛津布鲁克斯大学计算机硕士学位以及交通大学国际贸易学士学位。

Charlie Ruan

CEO

Mr. Charlie Ruan is currently the Chief Executive Officer of Madhouse Inc., the leading mobile ad platform company worldwide. He joined Madhouse in April 2007 and was responsible for business development. He has acute insight in the mobile marketing industry and under his leadership Madhouse’s revenue in terms of brand advertisers has achieved double-digit growth year-on-year, with the highest share in the domestic market. In 2012, he successfully expanded the business structure from solely serving brand advertisers to promoting app developers in overseas markets, helping to achieve 100% annual business growth and develop the company’s internationalization strategy.
Mr. Charlie Ruan completed his MBA Foundation Course from CEFAM in France and got his Master degree of MSc in Computing Course from Oxford Brookes University in UK after he graduated from Jiao Tong University with a Bachelor degree in International Business.

DotC United Group

DotC United Group 简称DUG

智连世界.探索不同

介绍

DotC United Group 是一家通过创建和构造互联网平台来应对全球化挑战和简化出海过程的技术型公司。我们的使命是把全球不同国家的用户连接起来,并且通过前沿的技术和最新的产品让我们的用户生活的更好。

我们的产品包括

1. Avazu 广告平台

覆盖全球的程序化广告解决方案
Avazu是全球最大的移动广告平台之一,同时也是程序化广告的先行者。Avazu为广告商提供一站式效果营销解决方案(按效果付费), 也为开发者和发布商提供完善的变现产品。Avazu广告平台每天处理200亿次以上展示曝光,并且有能力通过自有的预测引擎来计算每秒100万次以上展示曝光(QPS) 的价值。旗下包括Avazu APX、Avazu aNative和Avazu DSP三大业务。

2. Noogenesis数据BI平台

数据安全与商业智能
Noogenesis定位于通过大数据的提取,分析和预测让用户在互联网上更精准更高效的花每一分钱。旗下分支产品nDefender通过技术来管理,追踪和防御潜在数据安全问题。

3. DotC 应用矩阵

前所未有覆盖特定受众群体
DotC应用矩阵拥有全球4+亿自有用户,旗下各大应用产品致力于用最极简的设计为用户提供最优体验。

DotC United Group is a technology company which creates and architects internet platforms to tackle globalization challenges and simplify complexities in the globalization process. Our mission is to connect users from different countries and better their lives with state-of-the-art technologies and cutting-edge products.

Our products include:

1. Avazu Advertising Platforms

Programmatic Ad Solutions for Advertisers & Developers
Avazu is one of the leading mobile advertising platforms globally and an early adaptor of programmatic advertising technologies. Avazu provides advertisers a one-stop performance solution, and offers publishers and developers a full range of custom-made monetization products. Avazu’s ad platform has a coverage of over 20 billion ad impressions everyday, and is capable to process more than 1 million ad requests every second (QPS) with its proprietary prediction engines.

2. Noogenesis Data BI Platform

Data BI Platforms for Data Protection and Business Intelligence
Noognesis data business intelligence platform aims to extract, analyse and predict large sets of big data to make each ad spend dollar more efficient. Its sub-product nDefender manages, tracks and prevents potential data security issues.

3. DotC APPS Matrix

Unique Audience & Unprecedented Reach
Affiliated to DotC United Group, Dotc APPS Matrix has a proprietary user base of over 400+ million installs, and aims to better user experience via the simplest design and the most advanced technology.

石一

科技创业公司DotC United Group

创始人& CEO

石一是科技创业公司DotC United Group的创始人& CEO。DotC United Group最开始脱胎于Avazu Holding(仍为石一所有),目前旗下产品包括移动广告平台Avazu,专注应用开发的DotC应用矩阵和数据BI平台Noogenesis。2014年,石一创立全球手游发行平台Teebik, 专注海外移动游戏发行及运营,为国内外优质手游研发商提供专业化的运营平台及定制级的发行服务。2015年,石一以3亿多美元将Avazu广告业务出售给A股上市公司天神娱乐(002354),以实现在中国A股的资本化,Avazu广告业务仍继续由石一本人管理。2017年,石一将Avazu私有化,并以Avazu总资产3.5亿美元投资注入DotC United Group。同时,DotC United Group以11亿美金的估值入选2017年全球独角兽企业行列。石一本人已经三次荣登福布斯亚洲和中国30位30岁以下创业者榜单,《财富》2016“中国40位40岁以下商界精英榜”,以及《胡润》2017 “30X30创业领袖”。

Yi Shi

Technology Company DotC United Group.

Founder & CEO

Yi Shi is the founder & CEO of technology company DotC United Group. The company is a spin-off of Avazu Holding originally (which is still owned by Shi) and owns now mobile advertising platform Avazu, app developer DotC and data business intelligence platform Noogenesis. In 2014, Shi founded Teebik which focuses on global mobile game publishing. In 2015, Shi sold Avazu’s advertising assets to Shenzhen-listed gaming company Zeus Entertainment (002354) for more than $300 million to realise a reverse merger IPO onto China’s A-Share, and he continued to oversee Avazu’s advertising operations. In 2017, he privatised Avazu from A-Share and injected all its assets into DotC United Group within a $360 million transaction. And DotC United Group also became one of the unicorns worldwide with $1.1 billion valuation. Shi is recognized 3 times by Forbes as one of China’s and Asia’s top 30 under 30 entrepreneurs, made to 2016 Fortune China 40 Under 40, and Hurun 30 Under 30 for China 2017.

AdTiming

AdTiming是全球优质的智能移动营销平台,推出新一代移动广告变现聚合平台,帮助用户发现移动广告最佳展示时机,实现多元跨终端精准投放。

介绍

AdTiming是全球优质的智能移动营销平台,推出新一代移动广告变现聚合平台,汇聚全球最优势的营销资源,为国内外企业以及开发者提供高效的移动端营销解决方案及专业服务,版主企业最大化移动广告变现收益,抓住营销时机。目前AdTiming合作伙伴已超500家。 AdTiming现已覆盖200多个国家和地区,通过分析海量媒体、人群、创意数据,自建20,000+用户标签数据库,精准定向用户,发现移动广告最佳展示时机,实现多元跨终端精准投放。通过移动营销、大数据解决方案、技术服务等推动中国企业国际化进程,打造全球范围的移动营销产业链。

AdTiming is the world’s excellent intelligent mobile marketing platform, providing excellent solutions to worldwide mobile developers and brands. We provide the best intelligent mobile marketing solutions in the age of Big Data, and help more Chinese companies go global with our strength in mobile marketing, big data solutions and technical services. AdTiming has traffic from over 200 countries and regions and build more than 20,000 audience tags, helping advertisers find the best of ad timing and precisely target audience through analyzing tons of traffic sources, audiences and creatives. For publishers and developers, with our light and stable SDK powered by our DMP, you can enjoy a better eCPM and fill rate at ease.

杨欢欢

AdTiming首席执行官

毕业于中国传媒大学
2007年进入互联网行业,经历互联网视频、教育、移动化等多波浪潮,十余年互联网经验,并且对互联网教育、知识变现、商业产品、广告行业有独到的见解。2011-2017年担任亿玛在线助理总裁兼合伙人,主导公司互联网在线视频、知识付费、广告网络、DSP等多种产品,其中“亿起发”已成为中国电商效果营销领域知名产品。
2017年加入Adtiming担任CEO,负责整个公司的整体运营。

Leo Yang

AdTiming CEO

Graduated from the Communication University Of China Leo has been in the Internet industry since 2007, and has experienced the development waves of Internet video, Internet education and mobilization. With over a decade’s experience, Leo has unique understanding on the Internet education, knowledge monetization, commercial products and advertising industry. Leo has been the Assistant President and Partner of EMAR Mobile from 2011 to 2017, leading the business of Internet online video, knowledge monetization, ad networks, DSP among many other products. “YIQIFA”, one of the project he led, has developed into a well-known performance marketing product in Chinese e-commerce circle. Leo joined AdTiming as CEO in 2017, and he’s responsible for the overall operation of the company.

可口可乐饮料(上海)有限公司

可口可乐是全球最大的软饮料公司之一,拥有超过500个饮料品牌,每天为全球的人们提供怡神畅爽的饮品。

介绍

http://www.coca-cola.com

可口可乐是全球最大的软饮料公司之一,拥有超过500个饮料品牌,每天为全球的人们提供怡神畅爽的饮品。除全球最有价值品牌可口可乐外,可口可乐公司还拥有超过12个每个价值均超过10亿美元的品牌。通过全球庞大的分销系统,使200多个国家的消费者每日享用超过16亿杯可口可乐产品。可口可乐自1979年重返中国,至2009年10月,已建立39家装瓶厂,目前是可口可乐全球第三大市场。

Coca-Cola (Shanghai) Beverage Ltd.

The Coca-Cola Company is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Along with Coca-Cola®, recognized as the world’s most valuable brand, the Company’s portfolio includes 12 other billion dollar brands. We are the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy the Company’s beverages at a rate of 1.6 billion servings a day. In China, we’ve established 39 Bottling plants since back to China in Year 1979 and so far China is the 3rd largest market in Coca-Cola global system.

杨曼曼

媒介和互动营销总监

1994年加入广告行业,先后任职于多家4A公司担任媒介策划和购买,2001年加入可口可乐(中国)饮料有限公司,现任媒介和互动营销总监。

Michelle Yang

Director of Media and iMarketing

As a media veteran, Michelle Yang started her career in media since Y1994 with D, Y&R advertising agency. She then spent 7 years in different 4A agencies, responsible for media planning and buying. In Y2001, she joined Coca-Cola(China) Beverage ltd, now she is head of media and iMarketing, in charge of traditional and new media.