传立中国

传立中国

传立媒体是一家全球性的媒介代理公司,媒体承揽量超过$345亿美金(来源:RECMA)。传立在全球有超过7000名员工,在北美、拉丁美洲、欧洲、中东、非洲和亚太地区的86个国家设有116处办公室。

介绍

http://www.mindshareworld.com

传立媒体是一家全球性的媒介代理公司,媒体承揽量超过$345亿美金。传立在全球有超过7000名员工,在北美、拉丁美洲、欧洲、中东、非洲和亚太地区的86个国家设有116处办公室。基于速度、团队协作和颠覆常规,传立致力于为客户品牌及企业打造有竞争力的优势营销。传立是群邑的成员。群邑是WPP旗下世界领先的媒介投资管理机构,WPP 集团是全球领先的传播服务集团。

欲了解更多信息,请访问:www.mindshareworld.com 或关注传立公众号:Mindshare_China

ABOUT MINDSHARE

Mindshare is a global media agency network with billings in excess of US$31.4 billion. The network consists of more than 7,000 employees, in 116 offices across 86 countries spread throughout North America, Latin America, Europe, Middle East, Africa andAsia Pacific. Each office is dedicated to forging competitive marketing advantage for businesses and their brands based on the values of speed, teamwork and provocation. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world’s leading communications services group.

For more information, please visit: www.mindshareworld.com and follow us on WeChat: Mindshare_China

周斌

MPOWER首席运营官

周斌先生于2000年始加入传立,在21年的媒介代理公司的工作经历中,从执行前线到执行管理层,逾19年在传立尽责履职。周斌先生目前担任MPOWER首席运营官,带领着传立最具创新力和最尖端的服务团队,他不仅是一位前沿的媒体专家,并且是一位具有远见卓识的领袖人物,领导团队赢取业务并获得客户的认可。 整个MPOWER团队服务包括百事、康师傅、优衣库、尤妮佳、汉莎集团和雀巢银鹭等等。​
作为执行管理层人员,周斌先生致力于客户拓展与代理业务,并带领服务团队通过整合媒体(以媒介策划、购买以及沟通等方式)、IP、内容、数据乃至IMC来提供创新自适型服务。周斌先生亦是传立与WPP诸代理公司的汇聚枢纽,将WPP代理商的服务与其资源有机结合,从而向客户承诺提供我们的快捷自适应服务。​

Kevin Zhou

MPower COO

Starting his career at Mindshare in 2000, Kevin has been with the agency for 19 of his 21-year career. Joining Mindshare at entry level, Kevin rose up through the ranks quickly, today sitting on Mindshare China’s Exco team as Chief Operation Officer of MPOWER. Kevin is not only a sophisticated media expert, but also a visionary leader, working across some of the world’s largest brands, including PepsiCo, Kang Shi Fu, Uniqlo, Unicharm, Lufthansa Group, BP and Nestlé etc.
As one of Mindshare China’s Exco team, Kevin is responsible for growing and leading the agency roster, creating adaptive and innovative products by integrating media (planning, buying, negotiating, etc.), IP, content, data & even IMC services together. Kevin is also responsible for finding synergies across the wider WPP group, uniting resources to deliver adaptive and agile solutions to clients. ​