数字精准

北京数字精准广告有限公司

北京数字精准广告有限公司(简称数字精准),是国内首家基于精准地理位置数据库的智能营销平台,专注于移动广告、效果营销和大数据服务。

介绍

北京数字精准广告有限公司(简称数字精准),是国内首家基于精准地理位置数据库的智能营销平台,专注于移动广告、效果营销和大数据服务。自有的 “精准投”AI智能广告投放平台,采用AI智能投放算法,智能匹配广告预算,参与最有效出价,大幅提升广告投放效果,让每一分广告预算都更有价值。

数字精准依托业内独创的设备反作弊技术,以真实设备为基础甄别无效流量,驱动营销效率提质增效,还原广告本来价值。

数字精准业务已覆盖教育培训、金融理财、企业办公、房产家居、在线旅游等十余个行业,独有的精细化POI地理位置库将大场景营销向近场营销推进,使广告更贴近目标用户生活,帮助广告主挖掘更多商业价值。截止2018年6月,已累计覆盖8亿+移动去重设备,覆盖超过95%安卓设备。

Beijing Digital Plus Advertising Co.,Ltd.

Beijing Digital Plus Advertising Company (Digital Plus), is the first Ai-intelligent marketing platform which is based on accurate geographic location database in China, professionally focuses on mobile advertising, effective marketing and big data services. Digital Advertising Platform (DAP), the intelligent and accurate advertising platform, adopting the smart advertising algorithm, intelligently matches the advertising budget, participates the most effective bidding, improves the effectiveness of advertising, gets more valuable from advertising investments.

Relying on the technological analysis tool which effectively solves the problem of anti-cheating in paid promotion, Digital Plus could improve marketing effectiveness, restore the value of advertisement.

The companies’ business scopes more than 10 industries such as education, financials, office industry, real estate and home industry, online travel, etc. We built the largest big data for mobile devices’location in China which could promote big scene marketing to near-field marketing, make ads closer to target customers, let advertisers explore more business value. By June 2018, DAP has covered more than 800 million deduplicated mobile devices, and the coverage of Android devices is over 95%.

杨从安:

CEO

毕业于清华大学;

20年互联网从业经验,最近8年专注于程序化广告与移动互联网;

拥有敏锐的市场嗅觉,丰富的公司管理经验;

项目的策划人,以及单独出资者;

荣获2017年“海英人才”专项荣誉。

Congan Yang

CEO

  • Graduated from Department of Automation, Tsinghua University.
  • Focus on the Internet for 20 years, focus on the Programmed advertising and Mobile Internet for the last 8 years.
  • Keen market sense, Rich company management experience.
  • Founded “Beijing Digital Plus Advertising Co.,Ltd.”; Individual contribution.
  • Won the Special honor of “Haiying talent”in 2017.

纳客宝

上海纳客宝信息技术有限公司

上海纳客宝信息技术有限公司成立于2014年,是顶新国际集团旗下的子公司。

介绍

https://www.maxxipoint.com/

上海纳客宝信息技术有限公司成立于2014年,是顶新国际集团旗下的子公司。

纳客宝致力于以会员为核心,以积分为驱动,为商户提供CRM解决方案及新零售赋能。

纳客宝基于集享联盟APP帮助全家,德克士等联盟商户实现低成本获客,高用户粘度。目前集享联盟APP覆盖4200万会员,544座城市,超过5000家店铺。

纳客宝通过跨场景用户消费数据帮助联盟商户实现在大数据的基础上的营销,引流,获客,转化,交易,沉淀,二次营销的循环。并且打通线下场景的消费数据孤岛,帮助企业了解消费者从哪里来到哪里去的全流程。目前纳客宝沉淀数据累计超过138万+应用组合。

希望未来能增大积分流通性及使用场景,提高各商户会员价值,提升商业效率。

游仁宏 Ethan Yu

总经理

美国 USC MBA,有多年从事消费品、零售、餐饮等行业客户关系管理的相关经验,并且曾担任德克士首席数字官,对于数字行销,策略洞察,以及会员,客户管理对于运营的价值有深刻而独到的见解。

GrowingIO

GrowingIO

作为基于用户行为的新一代数据分析产品。首推国内领先的“分析工具+运营咨询+持续增长”数据服务体系,帮助企业构建数据运营闭环。

介绍

https://www.growingio.com/

GrowingIO 作为基于用户行为的新一代数据分析产品。首推国内领先的“分析工具+运营咨询+持续增长”数据服务体系,帮助企业构建数据运营闭环。依托于快速部署无埋点技术,实时采集全量行为数据,通过搭建完整的数据监控体系,高效管控核心业务指标,用数据驱动企业业务增长。

GrowingIO 专注于互联网、金融、新零售等行业,帮助企业挖掘更多商业价值。成立以来,服务超7000家企业级客户,获得人人贷、滴滴、陌陌、58赶集、链家、春秋航空、Camera360、华住、如家、北森、销售易等数千家客户的青睐。GrowingIO 用数据,驱动企业增长。

张溪梦 Simon Zhang

GrowingIO 创始人&CEO

Data Science Central 评选其为「世界前十位前沿数据科学家」,国家千人计划专家,畅销图书《首席增长官》作者。曾任 LinkedIn 美国商业分析部高级总监,为 LinkedIn 从零打造百人商务分析和数据科学团队。2015年5月创办基于用户行为的全球领先的数据分析产品 GrowingIO,旨在利用丰富的数据分析经验,帮助企业用数据驱动增长。

勾正科技

勾正科技成立于2014年,作为国内首家以大数据技术为驱动的家庭场景服务式企业,勾正科技致力于大数据智能技术与服务,旨在用数据为家庭创造品质生活。

介绍

http://www.gz-data.com

勾正科技成立于2014年,作为国内首家以大数据技术为驱动的家庭场景服务式企业,勾正科技致力于大数据智能技术与服务,旨在用数据为家庭创造品质生活。

公司在以消费者数据安全为首位的前提下,通过专业的科技创新能力与前沿的技术手段,构建了大数据技术、大数据营销、大数据教育等领域的智能数据生态系统。勾正科技面向全产业链上下游,提供“数据+技术+解决方案”全生态的服务模式,以用户需求为基础、提升用户的便捷度和舒适度为目标,不断优化广告数据分析专项能力。同时勾正科技也着力于大数据产教结合的推广,勾正教育板块积极与高校、政府机构合作建立多个实训、培训基地,利用勾正科技积累的大数据挖掘、计算和建模技术结合丰富行业经验,持续推动大数据相关人员培养。与此同时,勾正科技也利用大数据技术提供如地震预警和紧急广播等公益服务。

未来,勾正科技愿与您携手为大数据智能营销持续赋能!

喻亮星

勾正数据董事长/CEO

喻亮星,北京勾正数据科技有限公司 ,董事长/CEO。中国人民大学MBA,耕耘智能产业、大数据行业多年,具备近20年数据经验,为工信部外部专家、智慧家庭产业专家、中国电子视像行业协会专家委员会委员、2016年北京品牌十大创新人物。

新三板挂牌公司奥维云网(831101)创始人,曾任奥维云网董事长兼总裁。2014年带领奥维云网登陆新三板,成为大数据垂直领域第一股。

2017年全力投入智能电视大数据领域研究,带领勾正数据深挖智能大屏大数据产业。

星创视界

星创视界,华人眼镜界翘楚

介绍

官网:www.novavision.asia

线上旗舰店:https://bdyj.tmall.com/

星创视界,华人眼镜界翘楚,提供从预防医学、诊断治疗到验配零售的一站式服务,旗下有宝岛眼镜、镜客、米兰米蓝、星创视光中心、星创眼科、星创视界视光产业研究院等品牌。其中,宝岛眼镜在大陆创立20年,目前拥有近1200家门店。星创视界以专业化和数位化为导向,积极创新,带领国内眼镜店迈入大健康医疗领域,促进视光和眼科的医疗医学融合,对解决日益严重的国民视力问题起到关键作用。

王智民 Jim Wang

星创视界(中国)集团有限公司 董事长兼CEO

王智民(Jim Wang)董事长,于2012年成立星创视界集团,目前拥有线下1200家门店,为全国最大的眼镜零售商。通过整合线上线下产业链,星创视界旨在为消费者提供更好的视觉健康服务,在不断地变革与升级中蜕变为新零售时代的先锋。此外,王董事长还受邀担任上海交通大学海外教育学院连锁品牌战略研究所副所长、SAP中国研究院荣誉院士、天津医科大客座教授等,为产业研究领域做出了诸多贡献。

欢网科技

广州欢网科技有限责任公司,简称欢网科技,成立于 2009 年12月,是由宽带资本、腾讯、TCL集团以及长虹集团投资的、面向智能世界和全网互动产业的高科技公司,全球领先的智能大屏运营及营销服务商。

介绍

http://www.huan.tv

广州欢网科技有限责任公司,简称欢网科技,成立于 2009 年12月,是由宽带资本、腾讯、TCL集团以及长虹集团投资的、面向智能世界和全网互动产业的高科技公司,全球领先的智能大屏运营及营销服务商,也是目前中国境内最大的智能电视服务商。

在智能电视/OTT市场,截止2018年5月底,欢网平台级合作已连接智能终端超过5900万台,平台级激活用户已突破4400万,日活跃用户超过1800万。携手腾讯视频,针对电信运营商渠道的深度合作,目前已经成功覆盖18个省份。

Guangzhou Huan Technology Co., Ltd. , short for Huan TV, is established at Dec. 2009 and invested by CBC,Tencent,TCL and Changhong. It is the biggest smart tv media provider of China, the world-leading smart screen operator and marketing service provider.

At the end of May 2018, in the market of smart tv and OTT, Huan platform cooperation has connected more than 59 million smart devices, with more than 44 million activated users and nearly 18 million DAUs. Huan has announced a partnership with Tencent video to help telecom operators and now deploys in 18 provinces.

吴盛刚

广州欢网科技有限责任公司 CEO

宽带资本和云海创投 投资合伙人

十方基金 创始合伙人

吴盛刚(Shenggang Wu)是欢网科技董事兼联席CEO,欢网是由TCL集团、长虹集团、宽带资本等投资,面向智能电视和全网互动产业的高科技公司,是目前中国境内最大的互联网智能电视服务商,智能电视一体化解决方案专家。与此同时,本人还担任宽带资本和云海创投的投资合伙人,十方基金的创始合伙人,宽带资本、云海投资和十方基金作为国内通信、互联网、媒体及高科技领域内最具影响力的投资机构之一,借助自身深厚的行业背景及丰富的联系渠道,为投资组合内的每一家公司提供价值提升的多重机遇,从而逐渐在通信及媒体行业投资领域内确立了自身的领导地位。

泛为科技

北京泛为信息科技有限公司(简称:泛为科技),一家链接媒体和品牌的全域营销技术服务商。公司总部位于北京,在上海、广州、天津设有分公司。

介绍

http://www.fancydigital.com.cn

泛为科技,一家链接媒体和品牌的全域营销技术服务商,拥有品牌程序化营销、优质媒体独家合作、媒体商业化、私域营销四大主营业务,通过AI技术及自有大数据平台,结合对市场痛点的挖掘,为品牌主、媒体方、代理公司等营销链路上的生态玩家提供全域营销解决方案,帮助客户实现可持续增长。截止目前,已服务汽车、快消、美妆、电商、3C数码、大健康等领域超过1000余家国内外知名企业客户。

Beijing Fancy information Technology Ltd, a full-domain marketing technology service provider that connects media and brands, has four major businesses including brand programmatic marketing, exclusive cooperation with quality media, media commercialization, and private domain marketing. Through AI technology and its own big data platform, combined with the exploration of market pain points, it provides full-domain marketing solutions for brand owners, media, agencies, and other ecological players in the marketing chain, helping customers achieve sustainable growth. Up to now, it has served over 1,000 well-known domestic and foreign enterprise customers in the automotive, FMCG, cosmetics, e-commerce, 3C digital, and big health industries.

汪英波

泛为科技CEO

毕业于华南理工大学,拥有二十余年营销行业一线销售及管理经验,善于洞察客户需求,结合产品资源创造新的售卖模式,为客户创造更多价值。曾先后任职于分众传媒、品友互动等企业。曾服务于宝洁、美赞臣、广汽本田、脉动、统一、真功夫、三九制药、信诚人寿等国内外知名企业及各大4A及本土代理公司。

Wang Yingbo

CEO

Wang Yingbo graduated from South China University of Technology, has more than 20 years of sales and management experience in the marketing industry. He is good at insighting customers’ needs and creating new sales models based on product resources to create more value for customers. He has worked in Focus Media, PinYou Interactive and other enterprises. He has served well-known domestic and foreign enterprises such as P&G, Mead Johnson, GAC Honda, Mizone, Uni-President, Kung Fu, Sanjiu Pharmaceutical, CITIC-Prudential Life Insurance and major 4A and local agencies.

聚好看

聚好看是海信集团下属的一家互联网高科技公司,前身成立于2008年4月,承担智能终端云平台及智能应用相关领域的技术研发与运营

介绍

http://kan.hisense.com

聚好看是海信集团下属的一家互联网高科技公司,前身成立于2008年4月,承担智能终端云平台及智能应用相关领域的技术研发与运营。为智能电视、智能手机、机顶盒及空调、冰箱和洗衣机等智能白电设备的互联网接入和服务。截止2018年4月,已服务超过2700万智能电视用户。

About Juhaokan

Juhaokan Technology CO., LTD. is a subsidiary corporation of Hisense Group which established in April 2008. The company mainly focus on explore hi-tech and internet area, undertake research and operation on intelligent terminal cloud platform and intelligent application technology. Providing internet access and services to smart TV, smart phone, set-up box, air-condition, refrigerator, washing machine etc. As of April 2018, it has served more than 27 million smart TV users.

刘超

聚好看科技广告营销部总监

曾负责海信集团品牌部数字营销工作,2015年加入海信智能电视运营公司-聚好看,负责OTT广告商业化业务。

亿道(PerforMad)

亿道(PerforMad)是一站式ROI 优化平台,以广告主利益优先,通过领先的移动端追踪归因和优化技术,帮助App开发者最大化提升ROI

介绍

亿道(PerforMad)是一站式ROI 优化平台,以广告主利益优先,通过领先的移动端追踪归因和优化技术,帮助App开发者最大化提升ROI。拥有FacebookGoogle的一级代理资质,并整合80多家海外优质渠道,实现一站式跨渠道优化。多年全球移动应用推广经验,成功出海1000+App,海外投放国家超过225个,每月管理的海外投放预算超3000万美金。      

About PerforMad

PerforMad is One-Stop platform for ROI optimization.

Based on the Advertisers’ interest, we use advanced technologies of conversion attribution and cross-channel optimization to maximize the ROI for App developers.  

We are qualified as a first-class agency of Facebook, Google and are integrated with more than 80 overseas channels for one-stop cross-channel optimization. 

Having years of experience in global mobile application promotion and with access to mobile inventory across 225+ countries, we have helped promoting more than 1000 Apps successfully. The monthly budget of project management is over 30 million dollars. 

阮长俊

首席执行官

阮长俊(Charlie Ruan)先生于2007年4月加入亿动广告传媒(Madhouse Inc.),负责业务拓展的相关工作。他对移动营销的市场拓展有敏锐的洞察力。在其带领下,公司移动广告品牌广告业务逐年翻番,始终占据国内移动营销品牌广告业务市场份额领头地位。2012年,他成功将公司的业务结构由单纯的国内品牌广告拓展至海外效果类推广,实现了连年销售业绩100%以上的增长,助力公司的国际化发展。
阮长俊(Charlie Ruan)先生拥有法国CEFAM商学院MBA学位,英国牛津布鲁克斯大学计算机硕士学位以及交通大学国际贸易学士学位。

Charlie Ruan

CEO

Mr. Charlie Ruan is currently the Chief Executive Officer of Madhouse Inc., the leading mobile ad platform company worldwide. He joined Madhouse in April 2007 and was responsible for business development. He has acute insight in the mobile marketing industry and under his leadership Madhouse’s revenue in terms of brand advertisers has achieved double-digit growth year-on-year, with the highest share in the domestic market. In 2012, he successfully expanded the business structure from solely serving brand advertisers to promoting app developers in overseas markets, helping to achieve 100% annual business growth and develop the company’s internationalization strategy.
Mr. Charlie Ruan completed his MBA Foundation Course from CEFAM in France and got his Master degree of MSc in Computing Course from Oxford Brookes University in UK after he graduated from Jiao Tong University with a Bachelor degree in International Business.

DotC United Group

DotC United Group 简称DUG

智连世界.探索不同

公司简介

DotC United Group 是一家通过创建和构造互联网平台来应对全球化挑战和简化出海过程的技术型公司。依托多年累积的本地化、数据驱动解决方案和多样化渠道经验,DotC United Group能够通过结构化和系统化的规划和执行,简化CTW(中国式出海)的进程,通过聚焦全球化过程中客户(企业和用户)的痛点,提供有竞争力的、差异化的产品和解决方案,为客户创造价值,实现多赢。

我们的产品包括

用户生态

DotC应用矩阵

前所未有覆盖特定受众群体

DotC应用矩阵拥有全球数亿自有用户,旗下各大应用产品致力于用最极简的设计为用户提供最优体验。

广告大数据

Avazu广告平台

覆盖全球的程序化广告解决方案

Avazu是全球最大的移动广告平台之一,同时也是程序化广告的先行者。Avazu为广告商提供一站式效果营销解决方案(按效果付费), 也为开发者和发布商提供完善的变现产品。Avazu广告平台每天处理200亿次以上展示曝光,并且有能力通过自有的预测引擎来计算每秒100万次以上展示曝光(QPS) 的价值。旗下包括Avazu APX、Avazu aNative、Avazu DSP和Avazu Media Buying四大业务。

BI平台

数据安全与商业智能

BI平台定位于通过大数据的提取、分析和预测让用户在互联网上更精准更高效的花每一分钱,可通过技术来管理,追踪和防御潜在数据安全问题。

DotC United Group is a technology company which creates and architects internet platforms to tackle globalization challenges and simplify complexities in the globalization process. Utilizing years of experience in localization, data-driven solutions, and diversified distribution channels, DotC United Group services can simplify CTW (China to the World) process through structured and systematic planning and execution. We provide competitive and differentiated products and solutions by focusing on the pain points of the clients (companies and users) during globalization, and create values for clients to achieve a multi-win.

Our products include:

User Ecosystem

DotC APPS Matrix

Unique Audience & Unprecedented Reach

Affiliated to DotC United Group, Dotc APPS Matrix has a proprietary user base of overhundreds of millions of installs, and aims to better user experience via the simplest design.

Big Data & Programmatic Advertising

Avazu Advertising Platform

Programmatic Ad Solutions for Advertisers & Developers

Avazu is one of the leading mobile advertising platforms globally and an early adaptor of programmatic advertising technologies. Avazu provides advertisers a one-stop performance solution, and offers publishers and developers a full range of custom-made monetization products. Avazu’s ad platform has a coverage of over 20 billion ad impressions everyday, and is capable to process more than 1 million ad requests every second (QPS) with its proprietary prediction engines. Avazu owns Avazu APX, Avazu aNative, Avazu DSP and Avazu Media Buying.

BI Platform

Data Security and Business Intelligence

BI platform aims to extract, analyze and predict large sets of big data to make each ad spend dollar more efficient. It manages, tracks and prevents potential data security issues by technology.

石一

DotC United Group 创始人& CEO

石一是科技创业公司DotC United Group的创始人& CEO。目前旗下产品包括用户生态(DotC 应用矩阵)、广告大数据(覆盖全球的程序化广告解决方案的广告平台Avazu,数据安全与商业智能数据BI平台)。2014年,石一创立全球手游发行平台Teebik,专注海外移动游戏发行及运营,为国内外优质手游研发商提供专业化的运营平台及定制级的发行服务。2015年,石一将Avazu广告业务出售给A股上市公司天神娱乐(002354),Avazu广告业务仍继续由石一本人管理。2017年,石一将Avazu私有化,投资注入DotC United Group。同时,DotC United Group入选2017年全球独角兽企业行列。石一本人已经三次荣登福布斯亚洲和中国30位30岁以下创业者榜单,《财富》2016 “中国40位40岁以下商界精英榜”,以及《胡润》2017 “30X30创业领袖”。

Yi Shi

DotC United Group.

Founder & CEO

Yi Shi is the founder & CEO of technology company DotC United Group. The company is a spin-off of Avazu Holding (which is still owned by Shi) and owns now User Ecosystem(DotC APPS Matrix)、Big Data & Programmatic Advertising(mobile advertising platform Avazu,  business intelligence platform).In 2014, Shi founded Teebik which focuses on global mobile game publishing and operating, providing professional operation platform and customized publishing services to high quality mobile game developers at home and abroad. In 2015, Shi sold Avazu’s advertising assets to Shenzhen-listed gaming company Zeus Entertainment (002354) to realize a reverse merger IPO onto China’s A-Share, and he continued to oversee Avazu’s advertising operations. In 2017, he privatized Avazu from A-Share and injected all its assets into DotC United Group. As the same time,DotC United Group was recognized as “unicorn”.Shi is recognized 3 times by Forbes as one of China’s and Asia’s top 30 under 30 entrepreneurs, made to 2016 Fortune China 40 Under 40, and Hurun 30 Under 30 for China 2017.

AdTiming

AdTiming是全球优质的智能移动营销平台,推出新一代移动广告变现聚合平台,帮助用户发现移动广告最佳展示时机,实现多元跨终端精准投放。

介绍

AdTiming是全球优质的智能移动营销平台,推出新一代移动广告变现聚合平台,汇聚全球最优势的营销资源,为国内外企业以及开发者提供高效的移动端营销解决方案及专业服务,版主企业最大化移动广告变现收益,抓住营销时机。目前AdTiming合作伙伴已超500家。 AdTiming现已覆盖200多个国家和地区,通过分析海量媒体、人群、创意数据,自建20,000+用户标签数据库,精准定向用户,发现移动广告最佳展示时机,实现多元跨终端精准投放。通过移动营销、大数据解决方案、技术服务等推动中国企业国际化进程,打造全球范围的移动营销产业链。

AdTiming is the world’s excellent intelligent mobile marketing platform, providing excellent solutions to worldwide mobile developers and brands. We provide the best intelligent mobile marketing solutions in the age of Big Data, and help more Chinese companies go global with our strength in mobile marketing, big data solutions and technical services. AdTiming has traffic from over 200 countries and regions and build more than 20,000 audience tags, helping advertisers find the best of ad timing and precisely target audience through analyzing tons of traffic sources, audiences and creatives. For publishers and developers, with our light and stable SDK powered by our DMP, you can enjoy a better eCPM and fill rate at ease.

杨欢欢

AdTiming首席执行官

毕业于中国传媒大学
2007年进入互联网行业,经历互联网视频、教育、移动化等多波浪潮,十余年互联网经验,并且对互联网教育、知识变现、商业产品、广告行业有独到的见解。2011-2017年担任亿玛在线助理总裁兼合伙人,主导公司互联网在线视频、知识付费、广告网络、DSP等多种产品,其中“亿起发”已成为中国电商效果营销领域知名产品。
2017年加入Adtiming担任CEO,负责整个公司的整体运营。

Leo Yang

AdTiming CEO

Graduated from the Communication University Of China Leo has been in the Internet industry since 2007, and has experienced the development waves of Internet video, Internet education and mobilization. With over a decade’s experience, Leo has unique understanding on the Internet education, knowledge monetization, commercial products and advertising industry. Leo has been the Assistant President and Partner of EMAR Mobile from 2011 to 2017, leading the business of Internet online video, knowledge monetization, ad networks, DSP among many other products. “YIQIFA”, one of the project he led, has developed into a well-known performance marketing product in Chinese e-commerce circle. Leo joined AdTiming as CEO in 2017, and he’s responsible for the overall operation of the company.

可口可乐饮料(上海)有限公司

可口可乐是全球最大的软饮料公司之一,拥有超过500个饮料品牌,每天为全球的人们提供怡神畅爽的饮品。

介绍

http://www.coca-cola.com

可口可乐是全球最大的软饮料公司之一,拥有超过500个饮料品牌,每天为全球的人们提供怡神畅爽的饮品。除全球最有价值品牌可口可乐外,可口可乐公司还拥有超过12个每个价值均超过10亿美元的品牌。通过全球庞大的分销系统,使200多个国家的消费者每日享用超过16亿杯可口可乐产品。可口可乐自1979年重返中国,至2009年10月,已建立39家装瓶厂,目前是可口可乐全球第三大市场。

Coca-Cola (Shanghai) Beverage Ltd.

The Coca-Cola Company is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Along with Coca-Cola®, recognized as the world’s most valuable brand, the Company’s portfolio includes 12 other billion dollar brands. We are the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy the Company’s beverages at a rate of 1.6 billion servings a day. In China, we’ve established 39 Bottling plants since back to China in Year 1979 and so far China is the 3rd largest market in Coca-Cola global system.

杨曼曼

媒介和互动营销总监

1994年加入广告行业,先后任职于多家4A公司担任媒介策划和购买,2001年加入可口可乐(中国)饮料有限公司,现任媒介和互动营销总监。

Michelle Yang

Director of Media and iMarketing

As a media veteran, Michelle Yang started her career in media since Y1994 with D, Y&R advertising agency. She then spent 7 years in different 4A agencies, responsible for media planning and buying. In Y2001, she joined Coca-Cola(China) Beverage ltd, now she is head of media and iMarketing, in charge of traditional and new media.

InMobi

InMobi是一家全球化的移动广告平台,专注于为移动营销人士提供ROI最大化的移动广告。

介绍

http://china.inmobi.com/

InMobi是一家全球化的移动广告平台,专注于为移动营销人士提供ROI最大化的移动广告。作为一家移动优先并且专注移动的广告平台,InMobi正引领着新一代的广告体验,包括基于人工智能优化引擎的视频广告。

InMobi平台帮助品牌和效果广告主以及App开发者与用户在生活圈的不同阶段进行互动,将每一个移动时刻都转化为提升互动与收益的机会。2016年2月,美国著名三大财经商业杂志之一《Fast Company》发布的“2016全球50家最创新公司”排行榜中,InMobi与Facebook、Apple、GE等公司同期入选,名列第15位。如今,InMobi能够触达全球超过15亿的独立移动设备,并且正在重新定义移动互联生态圈的商业模式。

想了解更多信息,请访问 http://china.inmobi.com/

About InMobi China

InMobi is a global mobile advertising platform that specializes in maximizing the ROI for mobile marketers. A mobile-first and mobile-only platform, InMobi has been pioneering the next generation of ad experiences, including video advertising, on the back of deep learning based optimization engines.

InMobi platforms help brands, performance marketers and app publishers engage mobile users across different stages of their lifecycle, converting each mobile moment into an opportunity to drive engagement and revenue. Recognized by Fast Company as one of The Most Innovative Companies in 2016, InMobi reaches over 1.5 billion unique mobile devices worldwide, and is redefining business models for the mobile ecosystem. For more information, visit http://china.inmobi.com/

杨娟

大中华区总经理

杨娟全面负责公司在中国大陆、香港和台湾地区的经营策略、市场营销、销售以及业务开发等工作。

杨娟在TMT行业拥有丰富的营销、销售和运营经验。在2012年5月加入InMobi之前,她曾先后担任天骏传媒集团(Sky Flying Media Group)首席运营官和TOM集团执行副总裁、业务开发部总经理,分别负责公司整体业务、移动互联网和新媒体业务的开发。此外,她曾在麦肯锡咨询公司(McKinsey & Company)担任要职,为中国及亚太区电信、媒体和技术行业的客户提供经营策略、市场营销及销售、运营完善等方面的服务。

杨娟拥有麻省理工大学斯隆商学院(MIT Sloan School of Management)工商管理硕士学位。

Jessie YANG

General Manager, InMobi Greater China

Jessie is the General Manager of InMobi Greater China with overall responsibilities to lead and scale up InMobi’s business in China including Taiwan and Hong Kong. She brings extensive experience in mobile ecosystem with proven track record in general management and business operations in China.

Prior to InMobi, Jessie was the GM of Business Development and VP of Operations of TOM Group in charge of mobile internet business development and new media business. Before TOM Group, she was COO of Sky Flying Media Group in charge of overall business. She also was worked at McKinsey & Company as Senior Engagement Manager covering TMT sector.

Jessie holds a MBA degree from MIT Sloan School of Management.

凯帝珂 Kinetic

凯帝珂,行业领先的场景营销专家

我们旨在创造整合的场景解决方案,联结和激发在移动中的消费者。

介绍

http://www.kineticww.com/cn

凯帝珂,行业领先的场景营销专家

我们旨在创造整合的场景解决方案,联结和激发在移动中的消费者。

我们的愿景:

为品牌开启场景营销的新未来。

我们的使命:

用智慧、技术和创意,为品牌创造独一无二的内容,从而通过有效的平台与移动中的受众进行有效沟通。

About Kinetic

Kinetic, the world’s leading expert in engaging people on the move,

brings the new context to life through our connected solutions

Our vision:
To bring forward the future of contextual communication for brands.

Our mission:
Use intelligence, technology and creativity to create unique content for brands to communicate with valuable audiences on the move through effective platform.

何浩铭 (莫非)

凯帝珂中国       产品智能事业部总经理

2017中国十大户外策略师

美国神经语言协会认证训练师

国际PMI项目管理师

ICF国际企业教练

20年商业策略及广告市场研究经验。专注于创新营销在户外场景的营销策略和创意技术的落地;

他所领导的产品智能事业部包含了数据管理、市场研究、知识管理、PR & Marketing 及新产品开发,为凯帝珂客户及市场商业伙伴们提供最前沿、创新的营销研究和产品化的营销解决方案。他所带领的团队服务过电信、互联网、汽车、奢侈品、快消、美妆、服装及工业品类等多种国内外客户,并广受客户肯定。

Murphy Ho

General Manager, Product Intelligence, Kinetic China

TOP 10 OOH Strategists of China, 2017

Certificated NLP master trainer

Project Management Professional certification, PMI

ICF Professional Certificated Coach

With more than 20 years experiences on business strategy and market research, Murphy focuses on realizing the marketing strategies and innovative technology application under OOH circumstances.

The Product Intelligence team he led, including data management, market research, knowledge management, PR & Marketing and new product development, provides the most advancing marketing and productizing solutions for clients and business partners. He and his team are well acknowledged by domestic / international clients from telecom, internet, AUTO, luxuries, FMCG, cosmetics, clothing, industrials industries.

传立中国

传立媒体是一家全球性的媒介代理公司,媒体承揽量超过$345亿美金(来源:RECMA)。传立在全球有超过7000名员工,在北美、拉丁美洲、欧洲、中东、非洲和亚太地区的86个国家设有116处办公室。

介绍

http://www.mindshareworld.com

传立媒体是一家全球性的媒介代理公司,媒体承揽量超过$345亿美金。传立在全球有超过7000名员工,在北美、拉丁美洲、欧洲、中东、非洲和亚太地区的86个国家设有116处办公室。基于速度、团队协作和颠覆常规,传立致力于为客户品牌及企业打造有竞争力的优势营销。传立是群邑的成员。群邑是WPP旗下世界领先的媒介投资管理机构,WPP 集团是全球领先的传播服务集团。

欲了解更多信息,请访问:www.mindshareworld.com 或关注传立公众号:Mindshare_China

ABOUT MINDSHARE

Mindshare is a global media agency network with billings in excess of US$31.4 billion. The network consists of more than 7,000 employees, in 116 offices across 86 countries spread throughout North America, Latin America, Europe, Middle East, Africa andAsia Pacific. Each office is dedicated to forging competitive marketing advantage for businesses and their brands based on the values of speed, teamwork and provocation. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world’s leading communications services group.

For more information, please visit: www.mindshareworld.com and follow us on WeChat: Mindshare_China

王开元

董事总经理,传立中国

作为一个拥有全面知识和经验的团队负责人兼策略师,王开元在营销,数字媒体,传统媒体,创意内容,技术,社交和效果类媒体方面具有丰富的经验。 他是传立中国年轻的领导者,对中国数字环境和媒介趋势拥有极强的洞察力。

王开元服务的客户包括百胜集团,耐克,通用磨坊,阿里巴巴,OPPO等。

他负责制定和实施整合性的年度媒介沟通策略,整合从战略到执行的营销活动,并为客户拓展在线视频,移动,电子商务,效果营销,游戏等领域的数字渠道。

Carey Wang

Managing DIrector, Mindshare China

Carey Wang is an all-around team leader and strategist, delivering expertise in marketing, media, creative content, technology, social and performance. Working at Mindshare China, Carey leads some of the world’s top brands with rich insights into China’s digital landscape and trends. Carey’s clients include Yum! China, Nike, General Mills, Alibaba, OPPO, and more. Carey is responsible for developing and implementing annual plans, as well as integrating communication campaigns from ideation to execution. He has also led his clients’ digital transformation journey across online video, mobile, performance, social, eCommerce, and gaming.

联合利华中国

联合利华是世界上最大的日用消费品公司之一。畅销全球170多个国家和地区,产品覆盖食品、家庭护理及个人护理产品。

介绍

http://www.unilever.com.cn/

联合利华(Unilever China)是世界上最大的日用消费品公司之一。我们的14个品类的400个品牌畅销全球170多个国家和地区,产品覆盖食品、家庭护理及个人护理产品。每天有20亿人在世界各地使用联合利华的产品。联合利华在华累计投资约10亿美元,并引进了100多项先进的专利技术。旗下品牌奥妙、中华、力士、旁氏、清扬、夏士莲、凌仕、立顿、家乐以及和路雪等,已成为广受喜爱的品牌。联合利华大中华区总部位于上海,并在上海成立了其全球六大研发中心之一的联合利华全球研发中心(上海)。联合利华中国直接雇佣了大约5,000多名中国员工,间接提供了20,000个就业机会。

About Unilever

Unilever is one of the world’s biggest consumer product companies. With 400 brands spanning 14 categories of home, personal care and foods products in over 170 countries, no other company touches so many people’s lives in so many different ways. On any given day, two billion people use our products. From feeding your family to keeping your home clean and fresh, our brands are part of everyday life. The breadth of Unilever’s involvement in China has added up to US$1 billion in investment, and the introduction of over 100 advanced technologies. Our brand portfolio, including OMO, Zhonghua, Lux, Pond’s, Clear, Hazeline, Lynx, Lipton, Knorr and Wall’s, is much loved and trusted by Chinese consumers. Now, Unilever has set up in Shanghai its Greater China headquarters and Unilever R&D Center Shanghai, one of its six global research centers.

刘盛雪

副总裁,电子商务及数字营销

刘盛雪女士于香港中文大学毕业后加入联合利华香港公司。 她在联合利华工作的这些年里,分别任职于销售,市场以及行政管理等部门。2003年,她被任命为联合利华香港分公司总经理。2008开始她同时负责中国台湾及香港的业务。2009年7月,刘盛雪女士被任命为食品品牌建设副总裁,负责中国大陆地区的食品及冰淇淋业务。最近,她被任命为电子商务及数字营销副总裁,负责北亚地区的相关业务。

Dorcas LAU

Vice President, Digital Marketing & E-commerce

Dorcas started her career in Unilever after graduated from The Chinese University of Hong Kong. Throughout her years in Unilever, she has held various positions in Customer Development, Marketing and General Management. In 2003, she was appointed as Managing Director for Unilever Hong Kong and, in 2008, she expanded her role to cover the Taiwan business as well. In July 2009, Dorcas moved to Mainland China to take up the role of Marketing Vice President for the Foods and Ice-cream business in China. Recently, she is appointed as the Vice President Digital Marketing and eCommerce for the North Asia region.

尼尔森

尼尔森(纽约证券交易所股票代码:NLSN)是全球化的监测和数据分析公司,提供最全面和值得信赖的消费者洞察以及全球市场状况。我

公司简介

www.nielsen.com

尼尔森(纽约证券交易所股票代码:NLSN)是全球化的监测和数据分析公司,提供最全面和值得信赖的消费者洞察以及全球市场状况。我们的研究方法整合了尼尔森独有的数据和其他数据来源,助力全球客户更好地理解当前的市场状况,判断未来趋势以及基于研究洞察提出最佳应对策略。在过去90多年的时间里,尼尔森秉承高度科学的严谨和创新精神,持续发展新的方法,解决媒体,广告,零售以及快消等行业面临的重要挑战。尼尔森是标普500企业之一,我们的业务活动遍及全球100多个国家和地区,覆盖全世界90%的人口。更多详情,请登录www.nielsen.com

About Nielsen

Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.

Justin Sargent

尼尔森中国区总裁

领导尼尔森中国的 业务运营和发展。

拥有超过二十年的全球市场和跨国公司管理经验,尤其在 为媒体和零售行业的客户提供有效的营销战略和执行方面 有着深刻而独特的见解。期间他跨领域担任了多种高层领 导职务,在所担任的—系列领导职位和专注于客户关系的 角色中,Justin都展现出卓越的领导力和超凡的客户管理 领导力。

在担任尼尔森中国区总裁职位之前,Justin曾任尼尔森太 平洋市场的首席执行官一职,在此期间成功带领团队实现 业务高速增长,并将尼尔森全球最大的合作伙伴之一雀巢 赢回尼尔森,此外,他还历任尼尔森印度的总经理、尼尔 森英国和爱尔兰的集团董事总经理、以及尼尔森悉尼零售 执行总监等职位。

Justin Sargent is the President of Nielsen China.

Having joined Nielsen in 1993, Justin has over two decades of global experience, working in various analytics and management roles across key markets.

Justin took the reins of the Nielsen Pacific business early in 2016, after relocating from Geneva where for two and a half years he was the Global Client Business Partner for one of Nielsen’s biggest global clients, Nestlé. Prior to this Justin led the Nielsen business in key roles such as Managing Director of Nielsen India, Group Managing Director of Nielsen UK and Ireland, and Retail Executive Director in Sydney.

Justin has tremendous experience advising many of the world’s leading companies on sales and marketing strategy and execution, across both media audience measurement and retail industry measurement.,

群邑

群邑是全球顶尖的媒体投资管理集团,是业内领先的传立、尚扬、竞立、迈势等媒介代理公司,以及专注于受众购买的媒体技术公司邑策的母公司。

介绍

https://www.groupm.com

群邑是全球顶尖的媒体投资管理集团,是业内领先的传立、尚扬、竞立、迈势等媒介代理公司,以及专注于受众购买的媒体技术公司邑策的母公司,群邑的根本宗旨是最大限度地提升旗下媒介代理公司的综合实力,以母公司和协作者的角色,增强其包括媒介购买、内容创作、体育行销、数字媒体、财务及专业媒介工具开发等业务能力上的表现,始终致力于为客户及其他利益相关者打造市场优势。群邑是WPP集团的一员,并与WPP的数据投资管理集团凯度展开日益密切的合作。群邑与凯度在WPP集团的营收中占50%左右的份额。

About GroupM

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize the performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, and proprietary tool development. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people, and is increasingly working closely for the benefit of clients with WPP’s data investment management group, Kantar. Together GroupM and Kantar account for almost 50% of WPP’s group revenues of nearly US $19 billion.

徐俊 (Patrick Xu)

群邑中国首席执行官

WPP中国首席执行官

徐俊先生于2014年始任群邑中国首席执行官,负责群邑集团及旗下媒介代理公司在中国的运营、业务拓展及战略发展。 2017年5月,他获擢升兼任WPP中国首席执行官,集中统筹WPP在中国各品牌间的横向协作,确保集团更有效整合业务资源、推动合作伙伴关系的建立、满足员工需求,从而为本土及全球客户提供更优质的服务。

徐俊先生在销售、商务及管理方面拥有20余年的丰厚经验。他于1992年加入宝洁公司开启了其职业生涯;后于2000年加入达能中国担任销售总监,该公司随后于2008年被卡夫食品收购,自此,他被委任为卡夫食品中国销售总监。在加入群邑中国之前,他就职于亿滋国际,担任香港、新加坡和台湾地区总经理,驻任香港。

徐俊在发掘市场机遇、制定长期业务发展策略、加速业务增长、企业整合与组织革新转型方面拥有丰富的经验且业绩卓著。凭借其独到的战略视角、敏锐的市场洞察力、卓越的大型团队管理才能,他帮助公司成功实现业务增长并大幅提升市场份额。

徐俊于1992年毕业于上海交通大学国际贸易专业,获理科学士学位,并于2012年获得新加坡管理大学EMBA高级工商管理硕士学位。

徐俊现驻任上海。

阳狮媒体 Publicis Media

阳狮媒体(Publicis Media)是阳狮集团旗下的四个业务模块之一。

介绍

阳狮媒体(Publicis Media)是阳狮集团旗下的四个业务模块之一。阳狮媒体拥有星传媒体(Starcom)、实力媒体(Zenith)、乐必扬(DigitasLBi)、精锐媒体(Spark Foundry)、突破传播(Blue 449)和Performics 六个全球品牌,连同数字营销优先、数据驱动的专家团队一起,为客户提供卓越价值并助其实现业务革新。通过遍布全球100多个国家和地区的23,500多名员工,阳狮媒体致力于帮助客户坐享现代媒体所带来的商机。

About Publicis Media

Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is comprised of Starcom, Zenith, DigitasLBi, Spark Foundry, Blue 449 and Performics, powered by digital-first, data-driven global practices that together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide.

张敬鸾

阳狮媒体大中华区首席执行官​

张敬鸾女士于2016年正式履任阳狮媒体大中华区首席执行官,为阳狮媒体确立了以整合数据,技术和创新为核心的战略方向。这一战略为阳狮媒体突破性地赢得了包括阿里巴巴、VISA在内的等重要客户,同时也在同行中最早与腾讯、阿里巴巴达成了全球战略伙伴合作。

Bertilla

CEO of Publicis Media Greater China

Bertilla was appointed CEO for Publicis Media Greater China in 2016, setting the strategic direction for the agency focused around the convergence of data, technology and creativity. This approach has led to a number of game-changing wins to include Alibaba, DiDi Chuxing and VISA, as well as industry-first global strategic partnerships with both Tencent and Alibaba.

Madhouse

亿动广告传媒(Madhouse Inc.)是目前全球最大的独立移动广告平台公司。公司于2006年成立,一直专注于移动端广告的程序化解决方案,帮助客户优化移动营销的投入和扩大海外市场。 Founded in 2006, Madhouse Inc. is now the largest independent mobile ad platform company worldwide. Focused exclusively on mobile programma

介绍

亿动广告传媒(Madhouse Inc.)于2006年成立,一直专注于移动端广告的程序化解决方案,帮助客户优化移动营销的投入和扩大海外市场。
亿动广告传媒不仅帮助品牌广告主在中国市场与目标受众深度沟通,建立品牌知名度和增强消费者购买意向,也为移动应用开发者在全球范围内提供移动营销解决方案,为其产品招募更多高质量的用户。
亿动广告传媒在中国设立三处办公室,拥有员工超过260人。

About Madhouse Inc.

Founded in 2006, Madhouse Inc. is a independent mobile ad platform company. Focused exclusively on mobile programmatic, the company aims to optimize mobile marketing investment for the clients. It not only helps brand advertisers to engage target audience, build brand awareness, enhance purchase intention and increase customer loyalty in China, but also provides solutions for mobile app marketers to acquire quality users globally. Madhouse has more than 260 employees and three offices across China.

马良骏

创始人兼董事会主席

马良骏(Joshua Maa)先生是亿动广告传媒(Madhouse Inc.)的创始人兼董事会主席。亿动广告传媒(Madhouse Inc.)是中国移动广告行业的领跑者。

马良骏(Joshua Maa)先生同时还是中国营销创新联盟(MMA China)的联合创始人、董事会成员和旗下移动广告标准与测量委员会主席,负责制定和发布移动广告标准,并促进在业界的推广和应用。

在创办亿动广告传媒(Madhouse Inc.)前,马良骏(Joshua Maa)先生曾任Tom Online 执行副总裁,主管无线业务运营及国际业务发展,成功地将Tom在线成长为中国营收最高的无线增值服务提供商。

在加入Tom在线之前,马良骏(Joshua Maa)先生创办了大中华区领先的无线音乐娱乐服务提供商滚石移动并出任创始CEO。

Joshua Maa

Founder and Chairman

Joshua Maa is the Founder and Chairman of Madhouse Inc., the mobile ad platform company since 2006. He is also the co-founder and board member of MMA China, and the Chairman of Mobile Ad Standards & Measurement Guideline Committee. He is dedicated to draft and establish mobile ad standards and guidelines and help to promote them in practice for all the participants in China market.
Before founding Madhouse, Joshua Maa was EVP at TOM Online, where he managed the Wireless Business & Operations and International Business Development teams, and helped Tom become the largest Wireless Value-Added Service Provider by revenue in China in 2005.
Before TOM Online, Joshua was the Founding CEO of Rock Mobile Corporation, Greater China’s leading Mobile Music Entertainment Service Provider.