Overview
MMA Forum 2016 Shanghai and The Smarties China 2016 will be held on 2 September 2016.The MMA Forum series has become the leading global platform for brands, agencies and publishers to share their experiences and success in mobile marketing. As a part of the MMA Forum series, MMA Forum in China has established itself as the premier event for marketers who want to fully embrace, utilize and execute marketing campaigns that truly allow them to meet and exceed their marketing objectives. Organized by MMA China, MMA Shanghai 2012 had 600 attendees and MMA Beijing 2013 over 800 attendees, 2014 over 700 attendees and 2015 over 800 attendees.
The Smarties is the world's only global mobile marketing awards program recognizing and celebrating outstanding achievement within the industry for innovation, creativity and leadership. Started in 2005, The Smarties comes through North America, Latin America, Asia and Africa each year, and ends with a global awards gala in New Year. The Smarties China is organized by MMA China, already had success in past 4 years. MMA China wishes to recommend the excellent mobile marketing campaigns and productions in China to the global stage.
Speakers
Alvin Foo Senior Brand Director Unilever Ice-cream Business Unit(China)
Andy Fan Chief Editor RTB China
Benjamin Wei Research Committee Vice Chair Managing Director GroupM Mobile
Benny XU Senior Brand Director Unilever Ice-cream Business Unit(China)
Clement Huang Chief Product Officer Madhouse Inc.
Denise Ng Mobile Strategy Director PHD
Derek Kwok Market Education & Certification Program Committee Vice Chair,Head of Data Solutions & Insights, Greater China & Korea, Google
Dipanshu “D” Sharma Founder & Global CEO xAd
Ethan Tsai Co-chair MMA china, Co-Founder President & CFO AdMaster
Fred Feng Deputy Chief Editor Morketing
Gordon Xie Deputy General Manager, Marketing Department, Online Media Group, Tencent
Harry Gao General Manager of Commercial Operations LeEco
Jeremy Chan Head of marketing Levi’s Greater China
Jet Jing Group Vice President Alibaba
JJ Lim Country Manager of Greater China Subway
Ken Hong GM Weibo Commercial Operations Sina
Lawrence Wan Mobile Advertising Guideline Committee Vice Chair, MD Amnet,Amplifi
Lily Guo Founding partner and CEO Shanghai Ruicong Culture
Mickey Zhang Director and General Manager Xaxis PBU and Plista, GroupM China
Michael Wong Co-founder and CEO TouchPal
Minyi Zhang Deputy General Manager Tencent Social Ads Tencent
Rohit Dadwal Managing Director MMA Asia Pacific
R.K.Mani Managing Director of International Clients Carat China
Rohan Lightfoot Managing Director Isobar Shanghai
Ronen Mense VP Asia AppsFlyer
Steven Chang Co-chair MMA China,Vice President Tencent
Tomotaka Takahashi Founder&CEO Robo Garage
Weina Cai Product Development Manager SEPHORA
Wei Wu National Channel Director Yizhibo/Miaopai/Xiaokaxiu YiXia Technology
Winder Chen Founder & CEO Kuaizi Technology
Yansong Tan GM of National Sales Operation Center Youku Tudou
Yimin Xiao Secretary General China Digital Marketing and Service Industry Union
Yuan Tao Vice President GeTui