Partners

Principal Partner

Tencent Online Media Group

The mission of Tencent Online Media Group is to deliver enriched world class content to its broad user base. OMG operates Tencent’s online media services and platforms, including the video-streaming platform Tencent Video, which is visited by hundreds of millions of users via their mobile devices on a monthly basis; the online news portal Tencent News, which is the most popular news app in China, and other related services. This diverse range of services are all available via PC and mobile devices.

www.qq.com

PRESENTING PARTNER

LeEco

LeEco’s EcoMarketing Center is responsible for advertising, marketing, sales and customer operations across the Le Ecosystem. It supports business lines in advertising, sales and operations on a full-ecosystem platform. In 2015, the EcoMarketing Center developed the industry’s first (B+B)2C eco-marketing model, taking LeEco into the lead among China’s video media for two consecutive years in terms of marketing revenue and marking year zero for eco-marketing. In future, the EcoMarketing Center will be an important force driving the globalization of the Le Ecosystem through scenario, platform and industry upgrades.

Gold Partner

AppsFlyer

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AppsFlyer is the leading mobile advertising attribution and marketing analytics platform, enabling app marketers, brands and ad agencies to measure their marketing campaigns across more than 2,000 integrated media partners. As a Facebook Mobile Measurement Partner, Google Official Partner, and Twitter Official Partner, AppsFlyer provides mobile advertisers with unbiased attribution, mobile campaign analytics, in-app user engagement tracking, lifetime value analysis, ROI and retargeting attribution.

Our real-time dashboard, NativeTrackTM and OneLink smart deeplinking, provide advertisers the tools they need to achieve the optimal return on their marketing dollars. AppsFlyer currently serves more than 10,000 advertisers, measures more than $4 billion in annual mobile ad spend and tracks more than 250 billion mobile actions every month. Noteworthy clients include Playtika, IHG, Alibaba, Baidu, Trivago, Macy’s, Samsung, and HBO.

www.appsflyer.com

Silver Partner

xAd

xAd is the global leader in location intelligence that drives sales - unlocking opportunity in the 90% of retail transactions that are still completed offline. By leveraging a mobile device's current or past location data, xAd can provide in-store visitation insights by market, brand and even by specific competitors. It is through this first party data and intelligence that xAd can interpret the most relevant moments to introduce a brand's message, providing a more personalized and meaningful mobile ad experience to consumers while impacting the point of decision - driving in-store foot traffic and sales. Each month, xAd’s patented location solutions help marketers reach unprecedented scale with access to over 500 billion meaningful mobile moments, 325 million people at nearly 100 million unique places and points of interest globally. With xAd, marketers can finally close the gap between online activities and offline sales.

www.xad.com

GeTui

GeTui is a big data mobile Internet service provider, who has GeTui push, GeTui big data, aBeacon data marketing platform and many other products. After years, GeTui has covered more than 1000 million mobile devices with more than 10 billion SDK cumulative coverage in total. GeTui dedicates to boost industry values through data.

GeTui big data utilizes the unique cold, hot, and warm data analysis technology to produce industry reports, user portrait reports and other data implementations.

aBeacon data marketing platform utilizes big data user profile and location information to achieve accurate advertising. aBeacon aims to create a brand new mobile marketing approach.

www.getui.com

TouchPal

Founded in 2008, TouchPal dedicates itself to improving the usability, functionality and overall value of mobile devices via the innovative software it designs and brings to the market.

TouchPal Keyboard is one of the most popular 3rd-party keyboard apps in the world. It has over 400 million users and supports more than 100 languages. It ranks the No.1 third party keyboard in Google Play, and it is the first 3rd-party keyboard running on iOS Most well-known brands, such as HTC, Sony, Alcatel, Huawei and ZTE, preload TouchPal as their default keyboard to improve user experience.

TouchPal Contacts is another award-winning app that helps user make phone calls, manage contacts and search yellow pages. It can also display caller ID for unknown business numbers, block spam calls and filter spam text messages.

TouchPal built its competency based on innovation. It was the winner of 2009 GSMA Mobile Innovation Global Award, the winner of 2010 QPrize China, and the top 6 finalist of 2011 TechCrunch Disrupt. It has over 120 patents issued and pending worldwide.

www.chubao.cn

Lanyard&Badges

LeEco

LeEco’s EcoMarketing Center is responsible for advertising, marketing, sales and customer operations across the Le Ecosystem. It supports business lines in advertising, sales and operations on a full-ecosystem platform. In 2015, the EcoMarketing Center developed the industry’s first (B+B)2C eco-marketing model, taking LeEco into the lead among China’s video media for two consecutive years in terms of marketing revenue and marking year zero for eco-marketing. In future, the EcoMarketing Center will be an important force driving the globalization of the Le Ecosystem through scenario, platform and industry upgrades.

Pen and Pad

Madhouse

Founded in Shanghai in 2006, Madhouse is a leading mobile advertising platform and service company. Focused exclusively on mobile data-driven programmatic, the company aims to optimize mobile marketing investment and expand international audience for the clients. It not only helps brand advertisers engage target audience, build brand awareness, enhance purchase intention and increase customer loyalty in China, but also provides solutions for mobile app marketers to acquire high quality users globally. Madhouse expanded into India in 2012 and has become the largest mobileadvertising company in the market. It has more than 240 employees in seven offices across China,Taiwan and India.

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DOMOB

Domob, the most famous mobile DSP platform from China, is the only marketing partner with Facebook in Mainland China. It serves the global advertisers with tech-driven programmatic purchasing, service-driven brand marketing, big media buying, and one-stop oversea marketing solution.

Domob DSP is a mobile advertising exchange with large procurement volume. We have more than billion daily active users, including information flow, video, banner and varies advertising sources. We provide precise audience targeting at scale and frequency control. Through OCPO model, Domob offers stable cost control and access to high quality users. Domob DSP leads the mobile advertising industry by creating high quality brand marketing and effective marketing ROI.

Tabletop Exhibitor

OMD

OMD China is a leading marketing communications specialist that delivers business-oriented media investment strategies and solutions. At OMD, we are dedicated to our clients’ growth. It starts with our unwavering commitment to deliver sharper insights, smarter ideas and stronger results. At OMD China, we lead international and local brands through the dynamic marketplace towards extraordinary growth. Discover what inspires the most awarded agency network in the world and how more powerful insights, ideas and results can unlock greater success for your brand.