北京力美广告有限公司

北京力美广告有限公司是一家由美国顶级投资机构IDG在中国投资的专业移动营销解决方案公司,总部设在北京。

介绍

http://www.limei.com

北京力美广告有限公司是一家由美国顶级投资机构IDG在中国投资的专业移动营销解决方案公司,总部设在北京。现有力美广告平台、力美企业宝、贝壳应用等多项移动互联网产品,是一家拥有国际化广告创意团队和专业技术开发实力的移动营销解决方案提供商。力美已成为腾讯、新浪等主流移动门户网站的最大移动广告代理公司。力美瞄准中国9亿手机用户,拥有强大的数据库系统,致力于为大型企业和高端客户提供移动互联网营销解决方案和个性化的APP定制服务,为中小型企业提供精准的广告投放平台和手机WAP(APP)站的建立和运营。力美(Limei)公司总部设在北京,在上海、广州、深圳、武汉、成都、厦门、青岛均设有分部,旗下投资有7家专业移动互联网技术开发公司。

About Limei

Limei is an IDG invested professional mobile marketing solutions provider. We have an internationalized creative team and an expert group of technical developers to back them up. With many years of devoted focus in the mobile marketing industry, we provide sophisticated proposals to solve all forms of client requests. With IMS, IMN, Beike Apps and many other mobile Internet product offerings, we strive to become one stop technical and creative solutions provider for marketers to turn to. As the biggest mobile advertising space agency in China, with major partnerships with big names such as Tencent and Sina, we also promise most effective marketing effects. Currently, Limei has more than 260 employees. Albeit based in Beijing, we also have branches spread out in most big cities of China, including Shanghai, Shenzhen, Guangzhou, Chengdu, Fuzhou, Wuhan and Qingdao. We have also invested in seven other mobile Internet developing firms.

舒义

首席执行官

舒义2010年成立北京力美广告传媒,带领团队在业务模式、产品设计、公司管理、团队建设和资本运作等层面取得了飞速发展,成长为国内最大的移动营销解决方案公司,他本人也连续两年荣获《财富》(《FORTUNE》中文版)“中国40位40岁以下的商界精英”,《福布斯》杂志(《Forbes》中文版)“30位30岁以下创业者”,南方周末“中国娇子青年领袖”等荣誉。

Yi Shu

CEO

Shuyi founded Limei Advertising and Media Co, in 2010 and successfully grew the company to China’s largest mobile marketing solutions agency. Shuyi was named to “Top 40 Under 40 Business Leaders” by Fortune China and “Top 30 Under 30 Entrepreneurs” by Forbes China.

安索帕 Isobar

安索帕(Isobar)是一家全球数字代理商,我们通过创造性地使用数字技术,帮助企业和品牌实现转型。安索帕是电通安吉斯(电通全资子公司)的一员。

关于安索帕中国集团(Isobar China Group

安索帕(Isobar)是一家全球数字代理商,我们通过创造性地使用数字技术,帮助企业和品牌实现转型。安索帕是电通安吉斯(电通全资子公司)的一员。

安索帕中国集团在北京、上海和武汉设有办公室,涵盖安索帕(Isobar)、欧安派(OMP – Linked by Isobar)、费芮互动(VeryStar – Linked by Isobar) 及Isobar Commerce四个品牌。安索帕中国集团荣获2019 Campaign大中华区年度整合营销代理商银奖,2018年金投赏年度数字媒介代理公司和20192017年金投赏最佳数字创意代理商。20112017年间,安索帕中国集团曾6次荣获Campaign中国区年度最佳数字代理商,且连续六年荣获《中国广告》数字广告公司年度大奖。

更多信息,请参考https://www.isobar.com/cn/zh/

About Isobar China Group

Isobar is a global digital agency transforming businesses and brands through the creative use of digital.  Isobar is part of the Dentsu Aegis Network, a wholly owned subsidiary of Dentsu Inc. 

Isobar China Group has three hubs in Beijing, Shanghai, and Wuhan. Isobar China Group also includes Isobar, OMP – Linked by Isobar, VeryStar – Linked by Isobar, and Isobar Commerce. Isobar China Group won Silver of Campaign Greater China Integrated Marketing Agency of the Year 2019, Digital Media Agency of the Year 2018, and 2019 & 2017 Digital Creative Agency of the Year at the ROI Festival. From 2011 to 2017, Isobar China Group was awarded Digital Agency of the Year in Campaign China and won the China Advertising Digital Award for six consecutive years.

http://www.isobar.com/cn/en/

许菁文 Tammy Sheu

首席执行官

安索帕中国集团

作为安索帕中国集团首席执行官,许菁文负责强化安索帕整体数字化转型的价值主张,以创意导向、数据驱动和技术赋能,进一步加强安索帕中国集团作为客户的体验代理商的定位。

 

许菁文认为,数字经济颠覆了传统的消费者 – 品牌关系。为了实现差异化和增长,今天的企业需要创造超越产品价值的体验,并以此激活品牌目标和客户忠诚度。作为安索帕中国集团的首席执行官,她的工作重点也将放在帮助客户提升体验,推动数字化转型方面。

 

许菁文在大中华地区拥有超过20年专业的营销传播经验,是业内为数不多的深谙互联网生态、代理商运营以及品牌建设的资深专家。2019年加入安索帕之前,许菁文曾任职于腾讯,并先后担任集团市场与公关部总经理以及腾讯云副总裁职位,专注于资源整合、生态营销与品牌塑造等工作。在任职腾讯期间,她将过往经验与互联网业务结合,不断探索新的市场打法。曾带领团队成功推出“互联网公益日”这一明星项目,同时也在探索中实践产业互联网与消费互联网相结合的智慧零售之道。在此之前,她还曾服务于奥美、智威汤逊、葛瑞等世界知名4A广告公司并担任高管职位,对于组织转型和人才培育有着丰富的经验和独特的见解。

 

许菁文毕业于台湾大学中文系,并拥有香港科技大学高层管理人员工商管理硕士学位。

Tammy Sheu

Chief Executive Officer

Isobar China Group

As the Chief Executive Officer of Isobar China Group, Tammy Sheu is tasked with enhancing Isobar’s overall digital transformation proposition, and empowering the agency to be the Experience Agency of Record by delivering experiences that are idea-led, data-driven, and tech-enabled.

 

Tammy believes that digital economy has disrupted traditional consumer-brand relationships.  To differentiate and grow, today businesses need to activate brand purpose and customer loyalty by creating experiences that deliver value beyond the product. As the Chief Executive Officer of Isobar China Group, Tammy will concentrate on delivering experience-led solution and service for clients’ digital transformation.

 

Tammy Sheu has more than 20 years of marketing communications experience in the Greater China region. She is one of the few senior experts who understands China’s Internet ecosystem, agency operations and brand building. Prior to joining Isobar in 2019, Tammy was Vice President of Tencent Cloud and General Manager of Tencent Corporate Marketing and Public Relations, focusing on resource integration, ecological marketing, and branding. She is passionate about digital and exploring new marketing approaches, and her energy led the team to successfully launching China Internet Charity Day. She is also passionate about smart retail solutions that combine consumer-centric strategy with technology.

 

Prior to Tencent, Tammy worked in top global 4A advertising agencies including Ogilvy, JWT and Grey, in senior management positions. She has extensive experience and unique insights into organization transformation and talent development initiatives.

 

Tammy graduated from Chinese Literature department of National Taiwan University and got EMBA degree from Hong Kong University of Science and Technology.

腾讯社交广告

腾讯社交广告是腾讯集团核心的广告业务单元,承载了微信、QQ、QQ空间等领先的社交平台,以及其他腾讯旗下精品、丰富的广告场景。

介绍

http://ads.tencent.com

腾讯社交广告是腾讯集团核心的广告业务单元,承载了微信、QQ、QQ空间等领先的社交平台,以及其他腾讯旗下精品、丰富的广告场景。腾讯社交广告致力于帮助广告主实现精准的用户触达、多样的用户互动、持续的效果提升与衡量,满足品牌与效果等不同类型的推广需求,助力品牌与商业目标的实现。同时,腾讯社交广告通过数据和营销能力的开放,与流量方、技术合作伙伴等第三方展开合作,构建开放共赢的生态体系,共同推动数字营销行业发展。

About Tencent Social Ads

Tencent Social Ads is the core advertising business unit of Tencent, covering leading social platforms such as WeChat, QQ, Qzone, and other selected and extensive advertising scenarios under Tencent. Tencent Social Ads is committed to help advertisers approach users in an accurate way and interact with users in diversified manners, in an attempt to maintain better advertising effects and continued measurement. Moreover, it can meet the different requirements for brand promotion, profile enhancement, and also facilitate the fulfillment of brand and business objectives. Meanwhile, Tencent Social Ads, by virtue of its open data and marketing capabilities, cooperates with third parties such as data traffic monitors and technical partners to build an open and win-win ecosystem and to jointly accelerate the development of digital marketing industry.

爱奇艺

网罗了全球广大的年轻用户群体,积极推动产品、技术、内容、营销等全方位创新

介绍

http://www.iqiyi.com

爱奇艺,于2010年4月22日正式上线,推崇的品质、青春、时尚的品牌内涵如今已深入人心,网罗了全球广大的年轻用户群体,积极推动产品、技术、内容、营销等全方位创新。 2018年3月29日,爱奇艺于纳斯达克上市,股票代码IQ。 目前,爱奇艺已成功构建了包含游戏、动漫画、小说、IP衍生品、线下娱乐等业务在内、连接人与服务的娱乐内容生态,引领视频网站商业模式的多元化发展。

陈宏嘉

爱奇艺高级副总裁

拥有多年国际4A广告及媒介投资管理集团资历及丰富的品牌营销、传播管理及媒介投资管理经验。随后加入爱奇艺,目前担任爱奇艺市场部高级副总裁负责管理市场营销及内容宣推等相关业务。

电通安吉斯集团(Dentsu Aegis Network)

数字时代领先的传播集团,凭借一流且专业的媒体、数字和创意传播服务,致力于为客户创新品牌成功之道

介绍

http://www.dentsuaegisnetwork.com.cn/

电通安吉斯集团是电通集团的一部分,凭借旗下十大全球性传播品牌 – 凯络、电通、dentsu X、安布思沛、安索帕、麦利博文、美库尔、MKTG、博视得和伟视捷,以及其他来自于多市场运作的专业品牌,电通安吉斯集团致力于为客户提供最高水准的媒体、数字和创意传播服务,实现创新品牌成功之道的愿景。电通安吉斯集团总部位于伦敦,业务遍及全球145个国家和地区,拥有超过40,000名专业人才,为客户提供一系列独具创新的产品与服务。

About Dentsu Aegis Network

Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands – Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with more than 40,000 dedicated specialists.

山岸纪宽

电通安吉斯集团中国区首席执行官

山岸纪宽先生目前担任电通安吉斯集团中国区首席执行官,负责制定电通安吉斯集团中国业务和文化的可持续性发展战略,确保为客户提供创新并极具竞争优势的解决方案,同时实现卓越的业务和员工表现。在此之前,山岸纪宽先生担任电通集团中国及北亚地区首席执行官。

山岸纪宽先生于1982年在日本电通株式会社开始职业生涯,拥有超过30年广告和传播的丰富经验。在专注于客户业务战略分析十多年之后,2000年起山岸纪宽先生担任电通战略经营策划局部长,并于2008年升任电通战略经营策划局局长,在此期间山岸纪宽先生主要负责电通与IPO和IR相关的业务以及战略提案、资本措施等一系列与经营紧密相关的业务。

2016年初,山岸纪宽被任命为电通集团执行官。

MOTOHIRO YAMAGISHI

Chief Executive Officer, Dentsu Aegis Network China

Motohiro Yamagishi was Chief Executive Officer of Dentsu Network China and North Asia prior to taking the helm at Dentsu Aegis Network China. As CEO his responsibilities include developing a sustainable business strategy and culture for Dentsu Aegis Network China, while ensuring exceptional business and people performance built on innovation and cutting-edge client solutions

Mr. Yamagishi began his career at Dentsu Inc. in 1982 and in the ensuing 30+ years has gained rich experience in communications and advertising. After more than 10 years focusing on the analysis of clients’ business strategies, in 2000 he was appointed Manager of Strategic Business Planning Division of Dentsu and was subsequently promoted to Director of the same division. During that period, Mr. Yamagishi was primarily responsible for Dentsu’s corporate business strategy including IPO &IR, strategic proposals and capital management, and overseas business development.

In early 2016, Mr. Yamagishi was named executive officer of Dentsu Inc.

PHD

作为横跨直播、纸媒、数字、移动端、社交和传统媒体领域的全球性媒介策划和购买创新者,品迪(PHD)被Eurobest和Cristal评为“年度最佳媒介网络”。

公司简介

www.phdmedia.com/china-cn

作为横跨直播、纸媒、数字、移动端、社交和传统媒体领域的全球性媒介策划和购买创新者,品迪(PHD)被Eurobest和Cristal评为“年度最佳媒介网络”。

作为世界第一家以策略为主导的媒介代理机构,品迪于1990年成立于伦敦,现已在世界范围内设立超过80家办公室,拥有4000多名员工。凭借着思想领导和创新的企业文化以及“精益求精”的企业理念,品迪已成为世界上成长最快的媒介传播代理机构之一,在2016年RECMA全球新业务表现榜单上排名首位。

品迪于2006年来到中国,因其在客户服务领域所开展的创新性工作得到了全球普遍认可, 主要客户包括联合利华、 爱茉莉、大众汽车集团、保时捷、宾利、迪士尼、汇丰银行和惠普,品迪中国被Campaign杂志评选为2010、2012、2013、2016、2017、和2018年度的“中国年度代理商”。

品迪公司隶属于宏盟媒体集团(www.omnicommediagroup.com),是宏盟媒体集团(NYSE: OMC)的一家子公司。

About PHD

PHD is known globally as an innovator in communications planning and buying across broadcast, print, digital, mobile, social and emerging media. The network currently holds the title of Media Network of the Year with Eurobest and the Cristal Awards.

PHD has over 4,000 staff working in over 80 offices worldwide, having been founded in London in 1990 as the first planning-led media agency. Built on a culture of thought leadership, innovation and creativity, with a philosophy of Finding a Better Way, PHD is today one of the world’s fastest growing media and communication agency networks, placing 1st in RECMAs 2016 global new business performance league table.

PHD China launched in 2006, quickly establishing a reputation for delivering innovative solutions for clients such as Unilever, AMOREPACIFIC, Volkswagen Group, Porsche, Bentley, Disney, HSBC and HP, and was named Greater China Media Agency of Year in 2010, 2012, 2013, 2016, 2017 and 2018 by Campaign magazine.

The PHD network is part of the Omnicom Media Group (www.omnicommediagroup.com), a division of Omnicom Group Inc. (NYSE: OMC)

Anna Chitty

PHD中国 首席执行总经理

Anna Chitty是PHD中国的执行总经理,她主要负责联合利华大中华区的广告业务以及PHD中国的商业发展。Anna以OMD中国的管理合伙人身份加入OMG集团,在她的任期内,Anna帮助OMG吸纳了包括百事、东风雪铁龙&标致、英特尔、达能、联合利华在内的一系列蓝筹客户,完成了当时中国金额最大的媒体招标。

拥有超过20年的新西兰、澳大利亚、中国和美国市场的工作经验,Anna在各大国内和国际性颁奖礼中斩获颇丰。她被Campaign杂志评选为2010大中华区年度最佳媒介策划人/最佳买家、2010年度中国媒体经理人评选第18位,并被Campaign选为2014年亚太地区营销界最值得关注的20位女性之一,她还担任了2015年戛纳国际广告节的评委。

Anna Chitty

CEO of PHD China

Anna Chitty is a globally recognized senior media practitioner who has worked across multiple markets. With more than 20 years of experience, Anna joined the OMG family in 2006, where she helped land blue-chip clients including Pepsi Foods and Beverages, Dongfeng Citroen & Peugeot, Intel, Danone, and Unilever, the largest media pitch ever in China at the time.

Anna’s leadership reflects on how she fosters talent, grows teams and manages projects, nurturing an agency of forward-thinking individuals that together, support the business development of PHD China’s offices. Recognized by local and international award shows, she was named Greater China’s Media Planner/Buyer of the Year and winner of Campaign Asia’s Women Leading Change Award 2018.

Sizmek

Sizmek,前身为Eyeblaster和MediaMind ,是全球最大的独立第三方广告投放公司,与全球3,400家广告代理公司,超过17,000个广告主和22,000个网站出版商合作,在全球超过70个国家进行广告投放。

介绍

https://www.sizmek.com

Sizmek,前身为Eyeblaster和MediaMind ,是全球最大的独立第三方广告投放公司,与全球3,600家广告代理公司,超过20,000个广告主和22,000个网站出版商合作,在全球超过70个国家进行广告投放。

作为一个开放的广告管理公司,Sizmek通过广告投放技术为中国的在线广告主,代理公司及媒体提供程序化解决方案,Peer39驱动的广告验证服务,动态创意优化解决方案及跨屏或多渠道数据及归因分析服务。Sizmek在2017年成功收购了Rocket Fuel,Rocket Fuel是一家在世界上拥有领先AI技术的DSP公司。

10年以上的中国经验及独特的全球网络优势,在瞬息万变的中国数字版图中,Sizmek一直不断蜕变,致力为营销人员和合作伙伴提供最优的在线广告工具,技术和策略指导。

About Sizmek

Sizmek, formerly known as Eyeblaster and MediaMind, is the world’s largest independent third party ad server working with over 3,600 agencies, over 20,000 brand advertisers and 22,000 global web publishers, serving ads in 70 countries.

An Open Ad Management company, Sizmek gives online advertisers, agencies and publishers in China full end-to-end capabilities in the areas of programmatic solutions, verification powered by Peer39, dynamic creative optimizations, data & attribution services across multiple devices/channels and enabled via ad serving technology. Sizmek acquired Rocket Fuel successfully in 2017. Rocket Fuel is one of the leading DSP in the world using AI for improved performances.

With more than 10 years of China experience and a global network, marketers & partners have in the past and continue to benefit from best-in-class online advertising tools, technology and strategic guidance as Sizmek continues to evolve in an ever-changing China digital landscape.

KELVIN CHENG

Managing Director,Sizmek China


Kelvin is a veteran in the advertising business in China.

Kelvin has tremendous experiences managing advertising, media and TV/Film production business in China. He had worked for Leo Burnett, one of the leading global advertising agencies, for over 10 years and held the titles of Managing Directors for Hong Kong and Beijing before he left. He was also the CEO of Xintong Media of the HK New World group. He has a great track record of building business from scratch and developing both multinational and domestic customers.   

As for the advertising technology industry, he worked for DoubleClick Media as Country Manager in the past and very recently as Managing Director for Criteo in China. He has developed a very deep insight in this innovative and exciting industry.

Kelvin earned his MBA degree in the University of Warwick, UK.

盟博

盟博(Mediabrands)是IPG埃培智集团旗下的媒介和营销解决方案品牌群,通过其全案服务的代理网络UM优盟和Initiative极致传媒,以及屡获殊荣的专业代理品牌Reprise,MAGNA,Orion,Rapport和IPG Media Lab,代表其客户在全球管理约400亿美元的营销投资。盟博在130多个国家开展业务,拥有13,000多名营销传播专业人才。

介绍

https://cn.ipgmediabrands.com

盟博(Mediabrands)是IPG埃培智集团旗下的媒介和营销解决方案品牌群,通过其全案服务的代理网络UM优盟和Initiative极致传媒,以及屡获殊荣的专业代理品牌Reprise,MAGNA,Orion,Rapport和IPG Media Lab,代表其客户在全球管理约400亿美元的营销投资。盟博的客户包括众多全球知名及标志性的品牌,涵盖的行业涉及汽车,个人理财,消费品(CPG),制药,健康,娱乐,金融服务,能源,玩具与游戏,直接面向消费者的品牌及电子商务,零售,酒店,食品与饮料,时尚与美妆等。盟博在130多个国家开展业务,拥有13,000多名营销传播专业人才。

About Mediabrands

https://cn.ipgmediabrands.com

Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). Mediabrands manages approximately $40 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM and Initiative and through its award winning specialty business units Reprise, MAGNA, Orion Holdings, Rapport and the IPG Media Lab. Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 13,000 diverse marketing communication professionals in more than 130 countries.

个灯 aBeacon

个灯是数据智能服务商“个推”旗下面向品牌主的数据营销服务。

公司简介

www.abeacon.com

个灯是数据智能服务商“个推”旗下面向品牌主的数据营销服务,依托个推海量的数据积累和强大的数据分析能力,为品牌主提供消费者人群洞察和精准投放定向的服务,助力全面提升品牌营销价值。

消费者人群洞察服务

简单易用的品牌营销工具“个灯数盘”能够帮助品牌快速全面洞察消费者,让营销有的放矢。品牌借助“个灯数盘”可以高效实现人群画像分析、媒体分析甄选、目标人群筛选、相似人群扩展等营销诉求,极大地优化品牌人群洞察和策略制定过程,提升营销决策效率。

精准投放定向服务

以“人”为核心,以数据为驱动,帮助品牌在程序化投放中找到更多有价值的目标受众,节省投放预算并提升TA浓度。当前个灯已与国内主流DSP完成对接,通过透明化、智能化的流量筛选服务,真正实现精准定向和高效曝光。

About aBeacon​

ABeacon, a subsidiary of GeTui, focuses on providing data management platform (DMP) services to brand owners, including First-party DMP Solutions and aBeacon Marketing Cloud. Based on GeTui’s massive data resources and strong data analytical capabilities, aBeacon is aimed at helping brands improve marketing effectiveness and optimize marketing strategies through data platform building, data visualization, consumer insight, audience targeting and precision ad placement.

国双

国双是中国领先的企业级大数据和人工智能解决方案提供商,致力于成为企业和政府组织数字化、智能化转型最值得信赖的合作伙伴。

介绍

http://www.gridsum.com

国双是中国领先的企业级大数据和人工智能解决方案提供商,致力于成为企业和政府组织数字化、智能化转型最值得信赖的合作伙伴。基于自主可控的分布式大数据平台和人工智能技术,运用安全可靠的数字化、智能化解决方案和数据仓库等大型基础软件产品,国双先后助力推动了工业互联网、智慧城市、智慧能源、数字营销、智慧司法、企业财税等领域的数字化、智能化转型。其英文名称Gridsum 意为网格求和,由创始人祁国晟先生于2003年提出,极具前瞻与创见性,与当今主流的分布式计算不谋而合。国双总部设立于北京,并在上海、广州、深圳、成都、西安、苏州多地设立分公司。截至2021年1月,国双拥有3300+项发明专利申请,其中2300+项专注于大数据,550+项专注于企业级人工智能。

银联智惠

银联智惠是中国银联旗下专业从事于大数据创新增值服务的子公司,从2012年成立至今,一直致力于大数据在精准营销、商业智能以及金融科技领域进行创新的实践。

介绍

http://www.unionpaysmart.com

银联智惠信息服务(上海)有限公司

关于公司

银联智惠是中国银联旗下专业从事于大数据创新增值服务的子公司,从2012年成立至今,一直致力于大数据在精准营销、商业智能以及金融科技领域进行创新的实践。针对商家和消费者,银联智惠搭建了数据挖掘管理的平台,整合了多元的数据来源和维度,可面向银行业、零售业、汽车,旅游、航空等各行各业提供智能营销、投资交易评估、用户身份识别、目标客户360°画像等多元化服务。银联智惠经过5年时间打磨,服务过多家大型品牌客户,客户及合作伙伴也已超过500家。

关于产品

数字营销
依托银联智惠数据服务平台,为银联体系以及行业合作伙伴提供商业智能、精准营销等数据增值服务,在商业零售、母婴、房地产、酒店、旅游、汽车、航空、金融等领域形成了独有的服务体系,帮助企业利用数据提升经营效率,应对市场变化。
智慧金融
致力于为金融机构(银行、证券及保险等)和类金融机构(支付、征信、消金、互金及小贷等)提供个人风险和价值分析、商户及行业发展分析、风控模型构建等多方面金融大数据应用解决方案。帮助合作伙伴实现用户洞察、风险控制、经营改善及金融创新等全方位提升。

关于团队

银联智惠目前团队人数已达150人,在成立之初即着手搭建大数据平台,其理念是,无论数据存储,计算,还是数据挖掘,都必须采用当时最先进的技术,以确保银联智惠的客户享用最好的技术、产品和服务。这个技术平台还在不断升级,银联智惠在此投入上百人的队伍,都是海外留学博士,专精于各个前沿技术领域,确保平台安全性高,响应速度快,运维成本低。
银联智惠还有一支高精尖的数据科学家队伍,确保银联智惠的大数据营销平台建立在专家经验+机器学习的深度学习机制下。这个系统能够不断学习,不断积累,自我反馈,自我演化,成为具有深度学习能力的智能营销平台。

北京腾云天下科技有限公司 TalkingData

TalkingData 成立于2011年,是国内领先的数据服务提供商。TalkingData秉承“数据改变企业决策,数据改善人类生活”的愿景,围绕TalkingData SmartDP数据智能平台(TalkingData数据中台)构建“连接、安全、共享”的数据智能应用生态,致力于用数据+科技的能力为合作伙伴创造价值,帮助商业企业和现代社会实现以数据为驱动力的智能化转型。

介绍

https://www.talkingdata.com

TalkingData 成立于2011年,是国内领先的数据服务提供商。TalkingData秉承“数据改变企业决策,数据改善人类生活”的愿景,围绕TalkingData SmartDP数据智能平台(TalkingData数据中台)构建“连接、安全、共享”的数据智能应用生态,致力于用数据+科技的能力为合作伙伴创造价值,帮助商业企业和现代社会实现以数据为驱动力的智能化转型。
作为一家技术型创业公司,TalkingData重点投入大数据、人工智能技术的探索与演进,并与全球顶尖科研机构和创新团队合作,实现国际前沿技术在国内丰富场景上的落地应用。TalkingData提出“成效合作伙伴”模式,并凭借领先的数据智能产品、服务与解决方案,帮助企业从数据中获取商业价值,已在加速金融、零售、互联网、智慧城市等众多行业和领域数字化进程的实践中积累了丰富经验。

About TalkingData

Founded in 2011, TalkingData is China’s leading data intelligence solutions provider. To realize the vision of using “big data for smarter business decisions and a better world,” TalkingData is constructing a “connected, safe and shared” data intelligence application ecosystem with its TalkingData Smart Data Platform. It is dedicated to creating value for its partners with combined capabilities of data and science in order to promote a data-driven smart transformation of  enterprises and society.

As a technology start-up, TalkingData focuses on the exploring and driving the evolution of big data and artificial intelligence, and is working with world-leading research institutions and innovation teams to apply cutting-edge global technologies domestic scenarios. By creating the “performance partner” model, TalkingData offers leading data intelligence products, services and solutions to support enterprises in obtaining commercial values from data. The company has earned deep experience in accelerating digital progress in sectors including financial service, retail, Internet and smart cities.

蓬景数字

蓬景数字成立于2014年2月,是移动互联网营销产品及服务提供商、互联网技术平台开发方。

介绍

蓬景数字成立于2014年2月,是移动互联网营销产品及服务提供商、互联网技术平台开发方。

蓬景数字通过技术和商业模式的创新,基于自主研发的“奥丁”—移动互联网营销执行平台、 世界树——大数据处理分析平台,正在全球互联网上部署一个跨区域、跨语言的移动端整合营销平台。     

目前,蓬景已整合运营商、设备商、服务商资源,涵盖12项数据源及覆盖10万app,触达5 亿互联网用户。蓬景通过“专业服务+技术平台”模式,将创意设计、技术与营销业务咨询有机结 合,向企业客户提供专业移动精准广告、专业整合营销服务、媒体等移动端营销服务。

蓬景数字的商业模式,包含了电信业、媒体、电子商务、CRM、广告服务、未来的智能终端等行业,构建了一条全新的数字媒体服务产业链,将助推行业数字媒体产业链升级。未来集成智能硬件终端与移动互联网平台及媒体,打通网络世界与物理世界的媒体和数据通道。

郭霞女士

蓬景数字董事长

• 2014年创办上海蓬景数字营销策划有限公司

• 北大光华管理学院汽车协会理事

• 北大光华管理学院金融协会理事

• 中国国际公关协会工作委员会委员

Amplifi

Amplifi是电通安吉斯集团重要的媒体投资与战略合作业务部门,致力于在全球范围内显著提升电视、平面、数字与广播媒体的绩效

介绍

Amplifi是电通安吉斯集团重要的媒体投资与战略合作业务部门,致力于在全球范围内显著提升电视、平面、数字与广播媒体的绩效。通过在四大专业领域——媒体投资、全球媒体战略合作、程序化购买(安纳特)以及内容营销的整合运作,充分利用全球化与媒体聚合带来的机遇,为客户及媒体带来优化的增值服务。

About Dentsu Aegis Network

As the media investment and strategic partnership arm of Dentsu Aegis Network, Amplifi is to deliver a demonstrable uplift in media performance across TV, Print, Digital and Radio on a global basis. It operates across four distinct areas of specialization: Investment, Global Media Partnerships, Programmatic buying (AMNET) and Content. Amplifi uses the opportunities presented by convergence and globalization to deliver a value proposition that works for clients and media owners.

Lawrence Wan (温道明)

Amnet Managing Director, Amplifi China

Lawrence heads Amnet China, the programmatic trading desk unit under Dentsu Aegis Network China (DAN)

He is a Chinese Canadian who’s worked across North America and Greater China for over 16 years. His experience spans across leading 4A agency groups in pioneering digital marketing roles to deliver value for global and local brands.

Previously, Lawrence was also the Managing Director at iProspect China, search and performance marketing agency under the DAN. Before joining DAN, he was the Principal Consultant at Effisis Digital. There, he was advising on business and product incubation for various fast-growing digital media start-ups. Other digital marketing roles included Managing Director of GroupM e-Business Solutions in China, General Manager of Digital at Omnicom Media Group (OMG) China, Business Manager at PCCW Directories, Effisis, HK’s first pay-per-click contextual search ad network, Euro RSCG Interaction HK, and Modem Media.

Active digital marketing evangelist, participating in industry events speaking at AD:Tech, CAA, CASBAA, DCCI, DSZR, ROI Festival, and SES, along with regularly contributing to industry trade press including Campaign Magazine, Ad Age and AdExchanger.cn.

优衣库

UNIQLO日本服装品牌,由日本迅销公司建立于1963年,国际知名服装品牌

介绍

UNIQLO日本服装品牌,由日本迅销公司建立于1963年,国际知名服装品牌。
优衣库现任董事长兼总经理柳井正在日本首次引进了大卖场式的服装销售方式,通过独特的商品策划、开发和销售体系来实现店铺运作的低成本化,由此引发了优衣库的热卖潮。

吴品慧

优衣库大中华区 首席市场官

拥有超过20年的商业、营销和销售管理经验,先后效力于联合利华、强生、可口可乐、优衣库等多家领先的跨国快速消费品和零售公司。
在业务、品牌和商务方面经验丰富、建树卓越,涉足的领域包括业务战略规划、商业和销售管理、营销和品牌战略规划、品牌传播和资产建设、创新和新产品开发、消费者和客户开发、 数字营销, O2O数字内容体验创新。
擅长领导国际化团队建设和人才培养。

工作经历
优衣库大中华区(中国大陆、台湾、香港)
首席市场官

可口可乐大中华区
总经理—品牌&营销,非充气饮料(果汁/乳品/水/运动饮料/茶/咖啡)
总经理—品牌&营销 ,新品类与创新

强生中国
视力保健事业部 总经理

强生台湾
视力保健事业部 总经理
视力保健事业部 营销总监

联合利华台湾
个人护理、护肤和家庭护理营销总监

近期所获荣誉:
– 荣获《第一财经周刊》主办“2015中国商业创新50人”之营销创新者。
– 荣获《成功营销》 评选的“2015中国创新营销100人”。
– 荣获Advertising Age Asia 评选的 “ 2015 Woman to Watch China Honor Awards “
– 带领团队管理的优衣库官方微信公众号分别获得“中国内容营销金瞳奖——2015年度最佳品牌微信公众账号金奖”和“金成奖”之2015年度最佳内容营销品牌微信公众号。
– 带领团队创立的“优衣库Digital POP数字营销模式”荣获“2014年度最佳行业创新营销案例奖- 服装行业金奖”。

Jalin Wu

Chief Marketing Officer , UNIQLO Greater China

Over 20 years’ Experiences on Business and P&L Management , Marketing and Sales Management . Worked as Senior executive for leading Global FMCG and Retail Companies of UNILEVER , JOHNSON & JOHNSON , COCA COLA , UNIQLO .
Solid and Diversified Experiences with Business , Brand , and Commercial growth records by Business Strategy planning , Commercial and Marketing management , Brand Strategic planning and development , Brand Building and Communication , Innovation and New Product Developments , Customer and Consumer development , Digital Marketing and Innovations , O2O Content and Experiences Innovation . A Proven Leader on International Team Building and Talents developemnt .

Working Expereiences
Chief Marketing Officer
of UNIQLO GREATER CHINA ( China ,Taiwan , HK )

Coca-Cola Company of Greater China Region
General Manager- Marketing – Brand and Innovation , Still Categories (Juice, Dairy , Hydration , Sports & Energy Drink , Tea , Coffee )
总经理—品牌&营销 ,新品类与创新

General Manager – Marketing – New Categories and Innovation

Johnson & Johnson – China
General Manager – Vision Care Business Division

Johnson & Johnson – Taiwan
General Manager – Vision Care Business Division
Marketing Director – Vision Care Division

UNIEVER – Taiwan
Marketing Director – Personal Care , Skin Care ,

爱点击iClick

中国领先的独立在线营销与企业数字化运营解决方案提供商

公司简介

爱点击集团iClick (NASDAQ:ICLK) 成立于2009年,是国内领先的独立在线营销与企业数字化运营解决方案提供商,致力于运用大数据技术帮助行业客户获得商业成功。历经12年高速发展,分别在上海、香港、北京、广州、深圳、合肥、曼谷、首尔、新加坡、伦敦全球十大城市设有分支机构,爱点击现已稳定服务全球超过3000家大中型企业客户,并于2017年在美国纳斯达克上市,被外媒称为“中国数字化运营第一股”。爱点击助力品牌在数字时代的商业新增长之路上实现“营和销,都有数”!

公司愿景

运用大数据技术帮助行业客户获得商业成功
通过帮助企业客户构建数字化运营能力,为企业提供完整的广告营销、顾客经营、交易管理、数据中台、私域运营的产品、方案和服务,从而让企业实现业绩的可持续增长

核心能力

三大平台
广告投放管理平台、社交零售平台、用户数字化运营平台
六大服务
流量——流量运营服务、内容+MCN服务;
零售——社交零售平台搭建、社交零售平台运营;
数据——数据中台搭建、数据资产运用。

唐健

爱点击共同创始人兼CEO

清华大学计算机系毕业,获工学博士学位。深耕大数据研究与应用领域近20年。毕业后先后任职于微软亚洲研究院、百度、Yahoo全球研发中心、腾讯等企业核心部门,期间负责多个重大项目的技术架构和研发管理工作,并拥有多项美国专利。2012年唐健博士创立移动营销企业智云众,2020年1月出任爱点击集团CEO。2016、2017年连续入选Campaign亚洲 Digital A-List全球数字领域极具影响力人物榜单。目前为香港人工智能与机器人学会HKSAIR副理事长。

舜飞科技

舜飞科技于2011年创立,是中国领先的在广告技术公司,为国内外上千家广告主和代理商提供最具实效的程序化广告技术与服务,客户遍布快消、汽车、电商、金融、旅游等各个行业。

介绍

舜飞科技于2011年创立,是中国领先的在广告技术公司,为国内外上千家广告主和代理商提供最具实效的程序化广告技术与服务,客户遍布快消、汽车、电商、金融、旅游等各个行业。

舜飞BiddingX程序化广告平台,拥有独特的全流程营销解决方案,在每个营销接触点提供先进的技术解决方案,包括DSP需求方平台、DCO动态创意技术、Deeplink移动深链接技术、LBS定向技术、PDMP访客召回技术、DMP数据管理平台、ABTester、TagManager、反作弊引擎等,以及包括RTB、PMP和PDB在内的全方位一站式程序化购买解决方案,帮助广告主更好地管理和使用数据资产,让营销更具实效。

舜飞|BiddingX目前日均可竞价流量高达500亿,其中移动端日均流量超过300亿,投放量和技术实力位居行业前茅。支持跨屏数据打通的BiddingX能实现更精准的PC、移动、平板和数字电视广告的跨设备投放,增强用户体验连贯性的同时,为广告主节约了预算,实现更精准、高效的营销管理。

About Sunteng

Founded in 2011, Sunteng pioneers China’s advertising technology sector to deliver the most measurable and effective results to thousands of advertisers and agencies from home and abroad. The flagship product BiddingX DSP features a full-stack marketing solution, offering state-of-the-art marketing technology as well as personalized services at each customer touchpoint, where Sunteng products and technologies like DMP, DCO (Dynamic Creative Optimization), Deeplink, LBS, PDMP, ABTester, TagManager, Anti-Fraud engine, Brand Safety, and Sunteng’s comprehensive programmatic buying models like RTB, PMP, PDB, play a vital role in bettering the management and usability of advertisers’ data assets.

BiddingX processes 50 billion bid requests daily, in which 30 billion bid requests are processed on BiddingX mobile DSP. The cross-device retargeting powerhouse enhances user experience across PC, mobile, tablet, and digital TV through BiddingX’s recognized cross-device tracking and targeting technology, which helps customers save a bunch on advertising, and has made marketing more accurate and effective.

张小白

舜飞科技创始人兼CEO

张小白,舜飞科技创始人兼CEO,有独特商业洞察的营销技术专家和大数据开拓者。2006年投身互联网广告行业,至今已有10年。作为国内程序化广告领跑者之一,张小白于2011年成立舜飞科技,塑造了主动学习、开放创新的企业文化,并建立起一支专业高效的团队,精耕广告技术,提供优质服务。张小白对技术的执着、对产品的精益求精、对用户需求的深刻洞察,成就了国内领先的程序化广告平台BiddingX。

David Zhang

Founder and Chief Executive Officer

As Founder and Chief Executive Officer, David Zhang started Sunteng in 2011 and leads China’s programmatic advertising industry with a decade of experience in the online advertising sector. A pioneer in the commercialization of big data and a technical expert with unique business insights, David has been devoting himself to the creation and perfection of BiddingX, the leading Demand-Side Platform in China, and created a culture of learning and innovation in Sunteng. He also built and managed a team of professionalism and efficiency, offering optimal technologies and services that have won him and Sunteng many awards and recognitions. David hold a B.S.E in Computer Science from Xiamen University.

宝洁中国

宝洁公司来到中国超过25年,中国市场成长为宝洁全球发展速度最快的市场之一。宝洁也一直通过在环保以及社会责任等方面的一系列努力,切实履行对中国社会的可持续发展所负有的责任。

介绍

http://www.pg.com.cn

宝洁公司始创于1837年,是世界上最大的日用消费品公司之一。宝洁公司通过其旗下品牌服务全球大约五十亿人。公司拥有众多深受信赖的优质、领先品牌,包括帮宝适、汰渍、碧浪、护舒宝、潘婷、飘柔、海飞丝、佳洁士、舒肤佳、Olay、SK-II、欧乐B、吉列、博朗等等。宝洁公司在全球大约七十个国家和地区开展业务。

一九八八年,宝洁进入中国,落户在广州,在北京设有研发中心,并在天津、上海、成都、太仓等地设有多家分公司及工厂。

二十多年来,宝洁在中国的业务发展取得了飞速的发展,主要表现在:

建立了领先的大品牌

宝洁公司是中国最大的日用消费品公司。飘柔、舒肤佳、玉兰油、帮宝适、汰渍及吉列等品牌在各自的产品领域内都处于领先的市场地位。

业务保持了强劲的增长

中国宝洁是宝洁全球业务增长速度最快的区域市场之一。目前, 宝洁大中华区的销售量和销售额已位居宝洁全球区域市场中的第二位。

建立了出色的组织结构

伴随着公司的业务发展,宝洁的中国员工得到了迅速的成长。如今,在宝洁大中华区,越来越多的中国籍员工担任起重要的管理职位,中国籍的员工占员工总数的98%以上,宝洁大中华区已成为向宝洁其他市场的人才输出地。

承诺做模范企业公民

做模范企业公民,令我们的员工、股东以及我们生活和工作所处的社会共同繁荣是宝洁公司"宗旨、价值观和原则"的重要内容。

进入中国25年来,我们在这方面作出了积极的努力。截止目前,宝洁向中国的各项公益事业捐款的总额已超过三亿元人民币,用于教育、卫生及救灾等各个方面。
在这些公益项目中,我们把主要精力用于帮助0-13岁的中国儿童的生活、学习和成长。在过去的17年中,我们同中国青少年发展基金会合作,向“希望工程”项目累计捐款7000万元人民币,在全国28个省、市、自治区援建了200所宝洁希望小学,帮助超过20万名需要帮助的儿童拥有更好的学习环境。另外,宝洁同中国教育发展基金会持续合作15年,支持全国最大的学校健康教育项目,累计超过2亿人次受益。宝洁旗下的品牌舒肤佳、佳洁士、帮宝适、护舒宝等也结合品牌自身专业优势开展公益活动,帮助需要帮助的孩子健康成长。与此同时,宝洁员工秉承“我奉献,我快乐”的志愿精神,积极参与了大量的扶贫助学、抗震救灾、节能环保等公益活动。
宝洁公司在公益事业上的成绩得到了社会各界的广泛承认。公司荣获了包括“中华慈善奖”、“中国民生行动先锋”、“光明慈善奖”等在内的众多的荣誉。

RTBAsia

亚洲领先的广告验证服务提供商

介绍

http://www.rtbasia.com

RTBAsia 是亚洲领先的广告验证服务提供商,为品牌广告主和广告技术公司提供无效流量的过滤和验证(Invalid Traffic Filtration and Verification)、广告可见度(Viewability)、品牌安全(Brand Safety)、地理定向验证(Geo Verification) 等广告验证服务。RTBAsia作为独立的技术服务提供商唯一重要的业务就是广告验证。RTBAsia广告验证SaaS平台系统能为广告主提供所有数字媒体广告投放的验证分析报告和质量优化功能,具备验证中国市场包括PC、移动和OTT端在内的99.98%的数字广告流量的能力。

范秋华 先生

CEO及联合创始人

范秋华先生是公司的CEO及联合创始人。他有超过十年的互联网技术企业管理经验和产品技术应用经验,专业经验横跨企业系统集成、互联网广告、互联网应用、网络媒体等多个领域;曾任职于普华永道、中华网、网谋广告以及多个互联网技术创业公司。

Andy Fan

Co-founder & CEO

Andy Fan is the Co-founder and CEO of RTBAsia. He has over 10 years of management experience in Internet technology companies in both general management and product development with domain expertise across enterprise system, digital advertising, Internet application and media. He previously worked for PwC, China.com, Wanmo Advertising and co-founded Internet technology startups.

Miaozhen Systems 秒针系统

秒针系统(Miaozhen Systems)创立于2006年,是中国领先的一站式智慧商业技术服务提供商。通过客观、真实的数据,创新、完善的技术解决方案,为企业提供更为科学智能的企业级服务,帮助企业获得敏锐的洞察力及卓越的运营能力。秒针系统为全球百强品牌提供个性化的一站式智慧商业解决方案,驱动营销模式创新。 以「数据创造信任」为己任,帮助企业之间、企业与消费者之间建立互信,推动商业决策建立在可依赖的数据和系统之上。

介绍

http://www.miaozhen.com

秒针系统(Miaozhen Systems)创立于2006年,是中国领先的一站式智慧商业技术服务提供商。通过客观、真实的数据,创新、完善的技术解决方案,为企业提供更为科学智能的企业级服务,帮助企业获得敏锐的洞察力及卓越的运营能力。

秒针系统为全球百强品牌提供个性化的一站式智慧商业解决方案,驱动营销模式创新。 以「数据创造信任」为己任,帮助企业之间、企业与消费者之间建立互信,推动商业决策建立在可依赖的数据和系统之上。更多详情,请访问www.miaozhen.com .

About Miaozhen Systems

Founded in 2006, Miaozhen Systems is the leading one-stop smart business technology and service provider in China. With authentic & trusted data and innovative & all-round technology solutions, we help enterprises gain sharp insights and develop exceptional operation capacity. We provide Top 100 global brands with one-stop smart business solutions to drive the innovation of marketing model. Holding the belief that data builds trust, we build mutual trust between enterprises, enterprises and consumers, and drive business decision-making with our reliable data and systems. For more information, please visit www.miaozhen.com.

赵洁

秒针总裁

2013年7月加入秒针系统,全面负责秒针媒体大数据事业部的整体业务发展和业务运营管理。2016年,担任CMO,负责秒针全国商务发展部、商务解决方案与服务、数据解决方案部及市场部的管理工作。2018年,升任秒针系统总裁,全权负责秒针现有业务的运营和管理。

自1995年从事媒介研究行业,拥有20多年媒体从业经验,曾先后任职于尼尔森、CTR,曾任CTR上海分公司创始人,执行总监。

作为媒介研究领域实践专家级人物,历经客服、销售、研究、管理不同岗位职位,与中国媒介市场同步发展,不仅深谙国内外传统媒介研究方法和模型,而且积极投身探索互联网时代下新媒体的研究、实践与发展。

Jane Zhao​

President of Miaozhen Systems

Ms. Jane Zhao, joined in July, 2013, is the President of Miaozhen Systems and is responsible for the operations and management of Miaozhen’s entire current business.

Before being named President, Jane was the CMO of Miaozhen Systems and was in full charge of business development team, business solution & service team, data solution team and marketing team.

She got into the media research industry in 1995, and accumulated nearly 20 years’ pertinent experience. She served Nelson, CTR successively and once worked as the founder and executive director of CTR Shanghai branch. As an expert with extensive practical experience in media research field, she has taken on various positions from account service personnel, sales, researcher to management and exceled herself together with China’s media industry. With profound insights into traditional media industry both at home and abroad, she is always open to new things and devotes herself into exploring the research, practice and development of new media in the Internet era.